mariaiacobelli

Marketing And Technical Writer

Dynamic and results-driven Marketing and Communication Specialist with a Bachelor's degree in Communication and Master degree in Management and  experience in developing and executing innovative marketing strategies. Proven expertise in content creation, social media management, and digital marketing to enhance brand visibility and drive business growth. Adept at leveraging data analytics to refine marketing campaigns and achieve measurable outcomes. Strong communicator with a passion for storytelling and a track record of building and maintaining productive relationships with media and stakeholders. Seeking to contribute my skills and experience to a forward-thinking organization.



Experience: 2 years

Yearly salary: $24,000

Hourly rate: $20

Nationality: 🇮🇹 Italy

Residency: 🇮🇹 Italy


Experience

Technical Writer and Communication Specialist
Codezen SRLS
2023 - 2024
Detailed reporting and analysis: realized comprehensive audit reports for IT engineers, incorporating blockchain and cybersecurity terminology, and presenting them clearly in English to facilitate strategic decision-making. Website development and user experience: led the creation and management of the company website from concept to implementation. Conducted extensive user research, developed wireframes and prototypes, resulting in a 30% increase in user satisfaction. Ensured the design was intuitive, visually appealing, and aligned with brand standards through close collaboration with developers and stakeholders. Strategic client collaboration: Worked closely with clients on commercial activities to develop and implement forward-looking marketing strategies, enhancing customer engagement and driving business growth.
Marketing and communication specialist
Codezen SRLS
2022 - 2023
Created and implemented comprehensive marketing plans to increase brand awareness and drive sales. Conducted market research to identify new opportunities and consumer preferences. Managed company social media accounts on Twitter and LinkedIn, driving engagement through strategic content planning and regular updates. Created weekly columns and curated content to increase follower interaction and brand visibility by 1000%. Monitored and analyzed social media performance metrics to refine strategies. Produced engaging content for various platforms, including websites, social media, newsletters, and press releases. Established and maintained relationships with media outlets and influencers to secure press coverage. Organized and managed events, attended and represented the company at significant industry events, such as the blockchain and bitcoin industry event in Miami (May 2023) and the 'Future Blockchain Summit' in Dubai (October 2023).

Skills

content-marketing
content-writer
copywriting
git
graphic-designer
security
social-media
marketing
english
italian
spanish