masweb3

Senior Digital Marketing & Data Analyst

Digital Marketing, Design & Data Analyst with 8+ years of experience building and scaling digital products. Skilled in growth strategy, performance marketing, brand design, and data-driven decision making. Passionate about Web3, blockchain ecosystems, and leveraging analytics to drive sustainable user adoption. 


Experience: 10 years

Yearly salary: $70,000

Hourly rate: $40

Nationality: 🇮🇩 Indonesia

Residency: 🇮🇩 Indonesia


Experience

Digital Marketing Lead
Caready
2024 - 2026
Lead digital marketing and growth strategies across paid and organic channels. Own and analyze key metrics (CAC, LTV, ROAS, conversion, retention). Optimize app performance through ASO, CRO, funnel analysis, and A/B testing. Turn marketing and product data into actionable growth insights. Collaborate with product teams to improve UX, activation, and in-app conversion. Manage tracking, attribution, and performance dashboards. Guide creative direction and mentor marketing team members.
Digital Strategist
Seilera
2020 - 2024
Develop and execute data-driven digital growth strategies across multiple channels. Analyze user, marketing, and product data to inform strategic decisions. Define KPIs, dashboards, and performance frameworks. Optimize funnels, campaigns, and digital touchpoints through testing and insights. Collaborate with marketing, product, and design teams to align strategy and execution. Identify growth opportunities and emerging digital trends.

Skills

analyst
brand-marketing
business-development
content-marketing
firebase
gcp
marketing-lead
seo
marketing
english