matteomarzorati

Creative Executive

I am an "O-shaped" awarded designer, part of Aspen Institute and Forbes Under30 in Italy, who bridges the gap between outstanding aesthetics, management, technical execution and creativity.

My career has been defined by a deep immersion in the Web3 space and gaming, from co-founding DVERSO, Italy's first Web3 consultancy, to most recently serving as CEO of Smilee Finance (DeFi protocol).

I specialize in applying "play-driven" design and behavioral psychology to solve business challenges, a perspective I’ve honed across diverse projects like the award-winning action-adventure game Vesper: Zero Light (released on PS4/5, Nintendo Switch and PC) and leading European crypto events as Creative Consultant like ETH Milan. 

Whether I was architecting a global multisite rollout for tier-one clients like Mapei or designing "Tinder-like" gamified UX for decentralized options trading on Smilee Finance, my focus was, and is, always on simplifying complexity. 

I bring a multidisciplinary background in service design, brand design, and product strategy/design, with a track record of leading cross-functional teams to deliver projects in time and on budget.

I am now looking to apply this blend of leadership and hands-on design expertise to global companies in Web3 that demand both visionary creative direction and rigorous product thinking. 


Experience: 9 years

Yearly salary: $100,000

Hourly rate: $50

Nationality: 🇮🇹 Italy

Residency: 🇮🇹 Italy


Experience

Chief Executive Officer
Smilee Finance
2023 - 2026
Smilee Finance is a protocol focused on an innovative LST mechanic based on Berachain, the primary and solely chain where Smilee Finance operates after an acquisition deal. Before, Smilee Finance operated a unique DeFi protocol on Arbitrum focusing on Impermanent Gain, a new financial primitive similar to options. - Closed a $225K seed round with multiple worldwide investors. - Led go-to-market strategy, raising $31.5M TVL from 3,700+ users. - Managed protocol’s full-stack execution managing a team of 6 people.
Creative Consultant
ETH Milan
2023 - 2026
- Core consultant at ETH Milan, a leading European crypto event. - Drove 5,750+ global attendees across 3 editions. - Led venue scouting, art direction, visuals and spatial design.
Creative Director
DVRS
2022 - 2024
DVRS was the first Web3 consultancy company in Italy, where I worked as a Creative Director & Partner. My daily job was to create go-to-market strategies and unique PoC tailored to international companies willing to enter the Web3 space. - Advised 8+ international R&D teams on RWA & crypto use cases. - Delivered 10+ go-to-market strategies for executives. - Built 6 metaverses, 12 blockchain solutions, and multiple PoCs.
Art Director
Cordens Interactive
2019 - 2022
- Created Vesper: Zero Light, a critically acclaimed videogame with 75 score on Metacritic.com. - Led a multidisciplinary team of 8 to deliver a 2-years project. - Recognized for standout art direction and world-building.
UI/UX Designer
MediaEngine
2018 - 2019
- Designed end-to-end user experiences, from architecture to UI, with a mobile-first approach and using custom CMS. - Applied service design and managed executive workshops with chairmen from international companies. - Worked with global clients including Virgin Active, Mapei and Fendi.
Visual Designer
Inarea Design
2017 - 2018
- Contributed to brand identity and design systems - Supported end-to-end creative process from ideation to delivery - Worked with clients including A.C. Milan and Treccani

Skills

ai
brand
brand-designer
brand-marketing
co-founder
design-manager
digital-marketing
graphic-designer
head-of-design
lead-designer
marketing
motion-designer
product-designer
product-manager
ui-ux-designer
visual-designer
design
english
french