muhalaa

Head Of Growth

I help Web3 startups scale strategically, build high-impact sales systems, and drive real adoption—without relying on luck and hype.


With years of experience in DeFi, AI, and Web3 business development, I specialize in:

Go-to-market strategy: Launching and scaling Web3 products with precision.

Sales & partnerships: Closing high-value deals, building global alliances, and expanding networks.

DeFi & AI innovation: Leveraging smart contracts, tokenomics, and AI-powered strategies to reshape financial ecosystems.


Previously, I led global sales & alliances at a top Web3 startup, traveling across 15+ countries in a year to secure key partnerships. Before that, I worked in traditional finance (TradFi) at Moody’s, giving me a deep understanding of how decentralized finance is disrupting legacy systems.


📍 Currently exploring new opportunities to help Web3 companies scale, automate, and dominate.

Let’s connect and build the future of finance.


Experience: 7 years

Yearly salary: $120,000

Hourly rate: $100

Nationality: 🇬🇧 United Kingdom

Residency: 🇬🇧 United Kingdom

Experience:

Period Title Company
2019 - 2021 Client Service Associate Moody's Analytics UK
2019 - 2019 Customer Service Representative BLOM Bank
2025 - Sales Consultant & Web3 Growth Advisor M Ventures
2023 - 2023 Head of Business Development Coinshift
2021 - 2023 Sales Representative – Credit Specialist Moody's Analytics UK
2021 - 2022 Account Manager Moody's Analytics UK

Skills:

sales
english
arabic