mysonarcaptain

- Designed the complete UI across all game states, from onboarding through live gameplay and post-match systems. - Mapped the out-of-match UX ecosystem, designing intuitive user flows for deck building, collection, store purchases, and navigation. - Established visual hierarchy and consistency across high-speed gameplay and collection interfaces through a unified design language. - Built a scalable design system tailored for Unity with reusable components that adapt across desktop and mobile. - Art directed VFX by creating templates and establishing visual language that the effects team adopted and iterated on.

- Streamlined Web3 onboarding for non-crypto natives, masking technical wallet and transaction friction behind intuitive Web2 interaction patterns to drive user adoption, eliminate drop-off, and simplify digital asset ownership. - Mapped complex user flows and overhauled mobile navigation, validating key user journeys through iterative testing to remove friction and boost retention. - Architected a complex, component-driven design system that unified high-fidelity UI elements and accelerated engineering handoffs for new feature rollouts. - Crafted high-fidelity interface components, bringing strong visual refinement and aesthetic hierarchy to feature-dense mobile screens.

- Owned end-to-end product design as the sole designer, taking the platform from zero-to-one to become the leading analytics and sports NFT platform for NBA Top Shot and NFL ALL DAY, serving 50,000 daily users. - Designed complex analytics and portfolio dashboards, turning dense market data such as live floor prices, historical valuations, serial rarity, and collection metrics into actionable, intuitive visual insights. - Built a scalable data visualization design system, establishing component libraries for charts, financial tables, and collectible cards that maintained UI clarity across web and mobile. + Solo designed a separate Web3 fantasy football game for the company aimed at traditional Web2 users. Solved complex web3 onboarding friction and created 3D gameplay animations, driving a $1M+ launch drop that sold out in under 5 minutes.

During my freelance career I operated primarily with early-stage startups and lean teams and often served as a solo product design unit. I have led the design pipeline end-to-end—partnering directly with founders to translate raw, technical concepts into shipping digital products. Used to fast-paced environments with zero design overhead, I have experience managing everything independently: setting product vision, building production-ready design systems, and driving handoffs to engineering.