n1kitril

Produced educational and promotional content for international crypto audiences. Aligned messaging with product positioning in collaboration with marketing and product teams. Developed short-form video concepts and educational content formats. Supported cross-platform campaigns targeting international users.

Built a structured cross-platform content system (X, Medium, Telegram, LinkedIn, Reddit, Binance Feed, CoinMarketCap), replacing ad-hoc publishing with thematic content pillars and a clear editorial cadence. Developed founder authority content through structured interviews, turning raw expertise into Medium articles and LinkedIn thought leadership — shifting positioning from generic marketing to expert voice. Created culturally-native Web3 engagement formats reaching 20K–30K impressions, 100+ likes, and 10–15+ organic comments per high-performing post. Crafted strategic announcement campaigns — a website relaunch reached 25K+ impressions and 1,000+ likes. Supported exchange-level partnership communications for the BitMart collaboration. Drove 20–30% average engagement growth across campaigns through format testing and data-driven iteration.

Built content strategies and editorial calendars for early-stage startup marketing campaigns. Developed founder-driven thought leadership content and structured interviews. Produced long-form educational content and short-form social media scripts.