najcastro

Engineered and executed dynamic social media strategies, amplifying brand visibility and boosting user acquisition across platforms like X and Discord. Expanded Discord community from under 1,000 to 220,000+ members and increased X followers from 3,000 to 100,000+, demonstrating significant audience growth and engagement. Monitored and responded to user feedback across social media and community platforms, maintaining a professional brand image. Collaborated with cross-functional teams to ensure successful game partner launches and marketing campaigns. Utilized analytics tools to analyze social media metrics, identifying areas for improvement and implementing targeted strategies for performance optimization.

Crafted and executed successful marketing strategies for Web3 projects, increasing user acquisition and revenue by 15%. Analyzed and reported on KPIs to optimize marketing performance, achieving objectives in engagement rate, brand awareness, and conversion rates. Led a high-performing team of 10 marketing professionals, enhancing productivity and fostering a culture of collaboration and innovation. Launched social media campaigns that boosted engagement rates by 5% and increased brand awareness by 20%. Collaborated with cross-functional teams to develop product messaging that resonated with customers, resulting in a 5% increase in conversion rates.

Managed social media accounts, expanding the social media presence from 30k to 100k followers in 6 months and increasing website traffic by 20%. Organized and executed engaging community events, including AMAs, contests, and quizzes, to drive platform adoption and user engagement. Launched 3 successful social media campaigns with a combined reach of over 300k people, driving user acquisition and engagement. Conducted research in cryptocurrency and film industries, providing valuable insights to the team. Established an authoritative voice in the community, answering an average of 50 questions per day and building strong relationships with users.

Acquired and managed new clients, handling accounts for companies such as HBO Go, Anytime Fitness, Johnny Walker, Adidas, and Apollo Travel. Provided excellent service to new and existing clients with project budget and timetable management. Executed project pitches, campaign roll-outs, and post-project servicing, coordinating with creative teams for proposals. Oversaw campaign execution and event production, ensuring alignment with client expectations.