neilchristian

- Sole owner of the product design lifecycle, reporting directly to the Director to launch 8+ major SaaS products. Architected and standardized unified Design Systems for multiple brands (Terra, Bayu Buana, Plataran), reducing design-to-development handoff time by creating a shared component library. - Architected AI-driven SaaS platforms (Guest.id & Terra Dialogue), designing end-to-end flows for AI model training (Knowledge Base uploads, Persona settings), white-label widget customization, and localized payment gateways (QRIS, E-Wallet, Debit/Credit Card). - Designed a high-conversion Hotel Booking Engine comparable to major OTAs (Traveloka, Agoda), engineering complex flows for multi-property search, room selection, and secure checkout. - Developed the BSB City Smart Estate Ecosystem, connecting Resident Mobile Apps (IoT/CCTV access, Panic Button, Billing) with Vendor and Staff operational dashboards for seamless property management. - Engineered complex B2B Dashboards for Hospitality and Rate Parity, featuring AI-to-Human agent handoff, PMS integrations, and real-time analytics to monitor price discrepancies against competitors.

- Established the Blue Bird Design System, standardizing UI components, design assets, and UI animation to improve collaboration between designers, project managers, quality assurance, and developers for all Blue Bird projects. - Designed key operational dashboards for Golden Bird and Big Bird, covering Unified Fleet Monitoring, flight management, and cost control systems. - Created detailed user flows to identify edge cases (positive and negative scenarios), reducing QA errors during the development sprint.

- Designed the high-conversion full ecosystem for Coinfest Asia (Landing, Checkout, Ticketing, Email), achieving 107 ticket sales in the first week post-launch. - Developed the 2024-2025 Design System, ensuring scalability and developer handoff efficiency across all web properties including Indonesia Crypto Network. - Led the UI design for Coinvestasi AI Tools, integrating auto-generated scripts and AI article generation features to streamline content operations for @coinvestasi social media.

- Spearheaded the digitalization of the hospital management system, delivering 20+ new UI/UX features that improved medical staff workflows. - Built a comprehensive Design System from scratch, defining color palettes, typography, and iconography to ensure consistency across mobile and desktop apps. - Collaborated directly with medical teams, project managers, and developers to translate complex healthcare requirements into user-friendly mobile interfaces.