orcunonur

Advising international crypto exchanges & Web3 startups on Türkiye market entry & sustainable growth. Designed GTM & localization frameworks tailored for Web3 audiences. Created community strategies & PR roadmaps, boosting visibility and credibility. Guided C-level executives in personal branding & market positioning. Delivered GTM playbooks & workshops for Web3 clients.

Provided consultancy to early-stage crypto & fintech projects. Designed & executed growth-focused GTM strategies for Turkish & global markets. Ran paid media campaigns (Google, Meta, LinkedIn) and user acquisition funnels. Led localization projects adapting product & messaging to Turkish audience. Advised founders on PR & executive communications.

Launched and scaled Stablex, a crypto exchange backed by Akbank, from the ground up. Managed multi-million USD marketing budget, led growth, PR, influencer, and digital campaigns. Built brand trust and awareness in Turkey’s crypto ecosystem across social and media channels. Advised C-level leadership on strategic marketing roadmap and competitive positioning.

Scaled BtcTurk PRO’s user base from 900K → 5M through aggressive growth and brand strategies. Directed social media, content, design, and community teams with ~$5M budget responsibility. Led nationwide influencer & PR campaigns, driving trust and engagement across Türkiye’s crypto ecosystem. Executed multi-channel campaigns (digital, offline, sponsorships) positioning BtcTurk PRO as Türkiye’s #1 crypto exchange. Represented the brand in panels, AMA sessions, and industry conferences.

Provided consultancy services to SMEs and startups across diverse industries. Developed long & short-term marketing strategies with budget planning and execution. Managed digital marketing campaigns (Google Ads, Facebook, YouTube, Instagram, LinkedIn, Twitter, affiliate, influencer). Supported brand management, e-commerce operations, and product launches. Organized and led expo/fair marketing activities, enhancing client visibility and lead generation.

Responsible for marketing strategy and budget management across several countries, focusing on heating and sanitary products.

Managed marketing operations for Unifine Food & Bake Ingredients, Fugar Produzione, and IBC Belgium Brands across UAE region. Coordinated with HQ in Lebanon to align regional campaigns with global brand strategy. Developed and executed marketing calendar, ensuring consistent campaign flow and seasonal product pushes. Led B2B customer events and promotional campaigns, increasing brand awareness and strengthening distributor relations.