oxpandaa

Built and scaled a two-man startup, overseeing operations, sales, marketing, strategic decision-making, and execution in the crypto OTC space. Successfully sold the company for $30,000 to a Dubai-based angel investor after 13 months of operation. Established liquidity partnerships with leading crypto exchanges, including CoinDCX, Giottus, A2ZCrypto, and KoinBX, ensuring smooth order execution and deep liquidity. Led compliance efforts, securing FIU-India registration and adhering to regulatory guidelines for INR-crypto transactions. Developed and executed go-to-market strategies, acquiring UHNIS and HNIS and optimizing conversion funnels for high-volume transactions. Automated transaction workflows using Airtable, Zapier, and Notion, improving operational efficiency and reducing manual intervention.

Led the market expansion strategy, successfully launching Peardao in India, the Philippines, and Nigeria, driving adoption in high-growth regions. Implemented a robust dispute resolution mechanism for reducing P2P frauds. Secured strategic partnerships and grant funding from BNB Chain. Planned and executed cross-marketing partnerships, increasing platform visibility and accelerating user acquisition. Managed day-to-day operations while leading and scaling a team of 8 professionals across marketing, partnerships, and community engagement.

Scaled user base from 0 to 50K in 6 months by implementing data-driven marketing strategies, content campaigns, and community engagement initiatives. Leveraged Community-as-a-Service (CAAS) platform to improve community retention and user engagement. Managed Twitter growth & Discord community, increasing organic interactions and engagement rates by fostering discussions, hosting AMAs, and launching incentive programs. Planned & executed cross-chain, cross-marketing campaigns via Twitter, Zealy, amplifying brand visibility and increasing users Testnet Participation. Negotiated and secured 25+ strategic partnerships within 6 months, to enhance platform adoption. Collaborated with developers to streamline onboarding flows and optimize platform UX, reducing churn and improving conversion rates.

Coordinated with strategic partners to ensure a healthy Farm/xCrona Pool and IFO pipeline, optimizing liquidity and yield farming opportunities. Led due diligence and risk assessment on projects applying for Farm/xCrona Pools and IFOs, ensuring only high-quality projects were onboarded. Identified and established token listing partnerships, expanding the DEX’s offerings and increasing platform trading activity. Negotiated liquidity incentives with key projects to enhance TVL (Total Value Locked) and encourage sustainable yield farming. Collaborated with marketing and community teams to promote new listings and IFO launches, driving investor participation and ecosystem growth.

Led token listing initiatives, successfully onboarding 30+ projects, expanding trading pairs, and boosting platform liquidity. Identified and engaged with high-potential projects, conducting outreach and presenting customized listing proposals to attract quality projects. Negotiated listing terms and yield farming obligations, securing mutually beneficial agreements for projects and liquidity providers. Collaborated with internal teams to facilitate the integration of new tokens, ensuring smooth technical deployment and marketing support. Executed promotional campaigns for newly listed tokens, coordinating with projects to drive trading volume and community engagement.

Conducting AMAs and interactive sessions to onboard and educate users on staking, yield farming, and governance mechanisms. Created detailed user guides and FAQs, reducing support inquiries and improving overall community self-sufficiency. Monitored sentiment and addressed community concerns, ensuring swift resolution of issues and relaying critical feedback to the development team for product enhancements. Collaborated with marketing and product teams, assisting in feature rollouts, beta testing, and feedback-driven iterations to refine platform functionality. Moderated Discord and Telegram channels, ensuring a safe, scam-free environment, while driving meaningful discussions around platform developments and DeFi trends.