priyankamk
Marketing Lead
Seasoned blockchain marketer with 10+ years of experience across Web2 and Web3 marketing, business development, and growth strategy. Proven expertise in scaling DeFi, NFT, gaming, and infrastructure projects through GTM, community building, content strategy, and partnerships.
- Safary Club Member
- Gitcoin Kernel Fellow
Experience: 11 years
Yearly salary: $90,000
Hourly rate: $40
Nationality: 🇮🇳 India
Residency: 🇮🇳 India
Experience
Marketing Head
PvP - Social Media platform for web3 games 2022 - 2024
1st marketing hire. Led developing and implementing content marketing strategies, resulting in increased brand awareness and conversion. Launched a gaming podcast with net viewership of 30k+. Collaborated closely with product team for the launch. Planned the strategies for the Growth of social media growing Twitter's followers base by 5k in 3 months. Created thought-leadership & engagement content initiatives, including blogs, videos & newsletters.
Marketing Manager
Charged Particles - DeFi & NFT protocol 2021 - 2022
Led the marketing for the IDO and we were sold out in 8 minutes. Designed and executed online and offline marketing activities, events, and campaigns. Hosted the most popular event Hydra Eth Denver's official launch party. Principal liaison between the PR team and the company. Fostered relationships with affiliates, angels, & KOLs. Partnership lead for gaming companies like AnRKey, Safary Club Member, Lepricon, LoC, Illuvium & more.
VP Marketing
Tokenizer 2019 - 2021
Marketing & PR strategy planning and execution. Led the marketing & community team of community managers, marketers, content writers, and designers. Ads strategy and budget planning. Planning and organizing events.
Co-Founder
The Define Ink - Marketing Agency 2013 - 2018
Led a team of designers and marketing associates. Principal liaison between the team and corporate clients. Planned marketing strategies for the clients. Measured the performance of marketing campaigns. Client Management.
Skills
blockchain
community-manager
content-marketing
content-writer
digital-marketing
email-marketing
growth-marketing
marketing-strategist
product-marketing
seo
social-media
vp-of-marketing
web3
marketing
english
hindi
kannada