psaul26ix

Business Development Lead/Growth Lead/ De Fi Growth

Hi, my name is Psaul. I’m most interested in Business
Development, Strategy, and Research roles. A combination of
them sounds even better.

I have a proven track record in driving business growth and
forging strategic partnerships. Demonstrated skill in
identifying market opportunities, developing comprehensive
business strategies, and leading cross-functional efforts to
execute revenue-focused initiatives. Using a methodical
approach, I aim to optimise time for collaborators and
implement measured tactics while maintaining an ambitious
work ethic. Finally, previously I have been efficient in
managing both client relationships and contract
negotiations towards achieving organizational goals.


Experience: 2 years

Yearly salary: $66,000

Hourly rate: $40

Nationality: šŸ‡¬šŸ‡§ United Kingdom

Residency: šŸ‡¬šŸ‡§ United Kingdom


Experience

Head of Business Development
Bunni
2024 - 2025
Oversaw the development of growth funnels with key stakeholders (LPs, Curators). Designed breakdown of incentive direction to maximise revenue/TVL and onboard LPs. Collaborated with key stakeholders creating new investment opportunities for LPs. Built, researched, and maintained a pipeline of partnership leads driving efficient communications understanding key needs. Researched new DeFi protocols assessing their viability for collaboration. Successfully negotiated incentives for collaborations driving TVL Growth. Published external quarterly updates on protocol progress promoting transparency and enhancing trust with the community and LPs. Maintained an in-depth understanding of the industry landscape including new markets, customers, and strategic partnerships to drive growth. Utilized data analytics tools to monitor potential and existing leads capitalising on time-sensitive opportunities (New product releases, growth milestones, chain migrations). Organized weekly community calls updating the community on progress and dynamic business goals. Attended partner and existing leads' marketing events promoting the product and addressing key community concerns. Developed new business and long-term user opportunities through prospecting and cold calling. Organized and participated in face-to-face meetings and video conferences to deliver protocol-specific opportunities to business clients. Conducted product demos to potential clients showing the simplicity of setting up liquidity pools.
Independent Researcher
Personal
2024 - 2025
Successfully conducted extensive research and data analysis (viewing and curating data dashboards on DefiLlama, Dune, Token Terminal) to identify trends and patterns. Contacted protocol leads bettering my understanding of protocol mechanism design decisions. Collaborated with fellow researchers for design feedback, proofreading, and publication of research projects. Brainstormed structure, story flow and overall design of the research document. Created a Twitter list to continue following each protocol mentioned in the report and the overall Liquid Staking niche. Recorded and presented key visualised data chronicling growth and user participation. Produced in-depth mechanism design comparisons highlighting unique value propositions and drawbacks of protocol architectures. Communicated key value flows using architecture diagrams mapping protocol tokenomics and economies.

Skills

content-writer
crm
sales
technical-writer
business-development
english