racheleden
Product & Partnerships Marketing
Innovative partnerships and product marketing manager with extensive experience developing and executing marketing strategies that drive brand awareness, growth, and user adoption across diverse industries. Proven ability to break down complex concepts into easy-to-understand messaging maximizing user interest, and acquisition. Committed to creating productive relationships with internal and external stakeholders, and driven by exceptional skills in strategy, execution, and influential leadership.
Experience: 11 years
Yearly salary: $150,000
Hourly rate: $95
Nationality: 🇺🇸 United States
Residency: 🇺🇸 United States
Experience
Product Marketing - Partnerships
AMAZON, PRIME GAMING 2022 - 2024
Led third-party product strategy through partnerships with AAA video game developers. Increased Prime Gaming engagement by 22% and grew the attributable Prime customer segment by 7% focused on mobile products.
Digital Marketing Manager - Global
AEG PRESENTS 2021 - 2022
Spearheaded 30+ digital partnership campaigns for stadium and arena tours serving high profile artists on tight timelines.
Global Digital Marketing Manager
BLIZZARD ENTERTAINMENT 2020 - 2021
Oversaw multi-brand procedures for social media operational strategy across key regions (EU, APAC, LATAM) increasing communication and optimizing efficiencies by 25%.
Integrated Marketing Manager
AEG PRESENTS 2019 - 2020
Successfully led planning and execution of omni-channel marketing campaigns for >20 national tours, resulting in a 10% increase in ticket sales and a 15% increase in brand awareness.
Founder + Strategist
TINY DANGER MARKETING 2014 - 2021
Developed comprehensive marketing campaign strategies, executed paid social, designed sales enablement materials, and built operational strategy for >20 brands in entertainment, outdoor, web3 and e-commerce.
Skills
brand-marketing
business-development
community-manager
content-marketing
partnership
marketing
english