riavijay

Designed conversational AI flows grounded in a deep understanding of user behavior, leveraging LLM-driven conversational patterns and synthesizing 30+ human-AI interaction frameworks to uncover needs, motivations, and pain points. Partnered closely with Service designers and Researchers to navigate ambiguity & deliver a scalable experience design framework for voice experiences that reduced design re-work by 2x. Leveraged AI voice design tools to iterate on voice behaviors across 40+ ideal & emergency use cases, improving clarity, trust, and safety through active participation in design critiques. Created future-state journeys and worked closely with Hardware Engineers to align voice interactions with device and acoustic constraints, informing long-term AI strategy. Rapidly prototyped concepts using design tools code, translating qualitative + quantitative insights into prototypes to communicate multi-modal behavior, gather feedback, & accelerate product development by 1.5x in a fast-paced environment.

Led the 0-1 design of an IoT dashboard enabling real time monitoring of equipment efficiency across 17,000+ stores, achieving a 40% reduction in operational delays. Conducted 12+ moderated interviews to understand user behaviors and optimize workflows. Shipped 2 MVPs by collaborating with Project Management & Data engineering teams, adopted by 18 regional teams and used by store managers for frequent performance benchmarking. Built responsive UI for component-based web applications, ensuring WCAG accessibility standards. Conducted 8+ usability testing sessions to identify usability gaps and validate key workflows prior to launch.

Led the redesign of a B2B SaaS construction management dashboard, unifying fragmented workflows into a single role-based platform, reducing task completion time by 42%. Created 300+ wireframes and prototypes across iOS, Android and Web to communicate userflows and edge-case scenarios, reducing feature discovery related support tickets by 34%. Built a unified design system across 15+ enterprise tools, improving consistency and accessibility. Owned design and delivery of 5+ consumer facing projects (web & mobile experiences) by working in agile sprints with PM, front end developers under tight deadlines. Facilitated design sprints to shape product vision and present proposals to senior leadership, while owning end-to-end design for 5+ consumer-facing web and mobile projects in agile sprints.

Conducted user research with 20+ EV drivers to identify contributors to range anxiety. Translated insights into development-ready designs for an EV journey-planning app, improving route-planning task success by 28%.