richarddayan

Web3 Marketing, Gtm & Partnerships Leader | Startup Advisor

Web3 marketing, GTM and partnerships leader with 15+ years across marketing, sponsorships, operations and experiential campaigns, including 7+ years in crypto and 5+ years in Web3. I advise Web3 payment and blockchain companies on market entry through trusted communities, elite athletes, KOLs, content and real-world activations. I managed USD 500K+ in partnership contracts between professional athletes and crypto companies, denominated in USD and paid in stablecoins, coordinating negotiations, deliverables, brand rights, campaigns and long-term relationships. AYA Studio is part of my professional portfolio and operates as a flexible advisory structure. I am available immediately for a fully remote global role in Marketing, Growth, GTM, Partnerships, Business Development or Community, as an employee or contractor based in Brazil.


Experience: 11 years

Yearly salary: $30,000

Hourly rate: $15

Nationality: 🇧🇷 Brazil

Residency: 🇧🇷 Brazil


Experience

Strategic Ops & Growth
Ribus (Web3 Rental Platform)
2023 - 2024
Built and managed ambassador networks and ecosystem activations, drove awareness and engagement through real-world user adoption funnels.
General Manager
Azul Marina
2018 - 2019
Managed marina operations, team leadership, financial oversight.
Financial Manager
Maria Maria Café (3 locations)
2017 - 2018
Cash flow optimization, cost control, and financial operations.

Skills

gtm
marketing
english
french
portuguese
spanish