rodcacioli

Web3 Marketing Specialist, Growth And Content

 I’m a content strategist and brand-driven creator with an entrepreneurial mindset and a track record of building meaningful communities around bold ideas.  

Over the past 4 years, I’ve helped crypto/Web3 projects grow not just through content — but through clear positioning, strong personality, and long-term brand thinking. I think like an owner. 

I approach every project as if it were mine: testing, iterating, learning, and improving 1% every day.  

In a world flooded by generic content, my edge is bringing soul back to strategy. 

• Built a personal brand with 130K+ organic followers (YT, X, IG) 
• Hosted 350+ live episodes of Brazil’s #1 crypto X Spaces • Led content strategy for Web3 clients, delivering 812K+ impressions in a month 
• Created omnichannel workflows using AI tools like Descript, Notion AI, ChatGPT, Opus Clip 
• Specialized in branding, positioning, and authentic storytelling 



Experience: 5 years

Yearly salary: $74,000

Hourly rate: $35

Nationality: 🇧🇷 Brazil

Residency: 🇧🇷 Brazil


Experience


Skills

brand-marketing
content-marketing
copywriting
crypto
defi
marketing-specialist
marketing-strategist
nft
social-media
web3
marketing
english
portuguese