romantus

I searched for and hired targeting specialists. Predominantly made sure that they correctly carried out the work of setting up advertising in VK and Ya.Direct. I monitored the indicators on a daily basis and gave recommendations on setting up advertising. I wrote reports every week on goals and results and told the manager about them.

Managed a team of designer, layout designer, director, SEO specialist and copywriter. Worked with Status analytics in Roistat. Implemented and customised CRM using the "amoCRM" service. Managed and optimised advertising campaigns in Yandex.Direct and Google Ads. Conducted SEO-audits and optimised websites to improve positions in search engines. Developed content marketing strategies and monitored implementation. Analysed the results of marketing campaigns via Yandex.Metric and Google Analytics. Monitored posts on the companies' social media channels and supervised the team.

Helped conduct market research to identify target audience segments. Reduced advertising costs through analytics and optimisation of advertising campaigns. Prepared reports and presentations for management. Created conversion lendings for classic businesses. Wrote posts for social networks and maintained channels in Telegram and VK.