snipy

Marketing Specialist | Web3 Kol

My experience spans across various industries, including blockchain, GameFi, and DeFi as well as fashion, advertising and music.

Notable Achievements & Mentions:


  • Nominated for "Best Blockchain Journalist" by Be(In)Crypto at LABITCONF 2022: Recognized for contributions to Web3 and DeFi under my educational project "Blockchain Culture" (@bchainculture).

  • Awarded "Spanish Ambassador" for My DeFi Pet by TopeBox and Kardiachain in 2021: Honored for promoting the game and creating content for the Spanish community.

  • Winner of the "Nature+Life" Contest by Kephi Gallery and Bitcoin Cultural Space (Argentina) in 2022: Acknowledged for integrating real-life sustainability with blockchain technology through Augmented Reality.

In my career, I have:


  • Become a KOL in the web3 space in the Spanish speaking markets through my personal project "Blockchain Culture" where I've produced over 150 educational videos on DeFi, Web3, and GameFi and have amassed over 120K followers.

  • Conducted a marketing campaigns for Thetan Arena (GameFi), achieving over 50K views, over 250 hours of playtime and +3000 downloads.

  • Worked across 15+ countries, providing creative direction and visual content for leading brands and artists such as Airbnb, Uber, Hershey's, Slipknot, Deftones and more.


I'm passionate about driving growth and innovation in dynamic and forward-thinking companies within the fintech and Web3 sectors. I'm looking to leverage my skills and experience to add value and contribute to the future of DeFi and Web3.




Experience: 11 years

Yearly salary: $0

Hourly rate: $0

Nationality: πŸ‡²πŸ‡½ Mexico

Residency: πŸ‡ΊπŸ‡Έ United States


Experience

Graphic Designer
Rocket Restoration
2022 - 2024
βˆ™ Manage all aspects of the brand, overseeing graphic design projects from concept to completion βˆ™ Design and develop website with SEO and UX best practices to maximize traffic and conversions βˆ™ Produce consistent and visually compelling marketing materials for print and digital advertising βˆ™ Operate drone to capture high-quality aerial imagery and video content
Brand Ambassador
KardiaChain
2021 - 2022
βˆ™ Implemented content strategies to promote My DeFi Pet, a DeFi and NFT-based virtual pet game βˆ™ Collaborated with the marketing team to align content initiatives with the brand's objectives βˆ™ Created engaging video reviews, social media posts, and live streams to showcase the game's features βˆ™ Curated NFT collections on Kardiachain-based marketplaces to drive brand visibility and adoption
Brand Ambassador
Thetan World
2021 - 2022
βˆ™ Created content to promote Thetan Arena, an innovative esports game powered by blockchain technology βˆ™ Used TikTok, Discord, Twitter and Medium to share the game's features to a diverse audience βˆ™ Ran NFT giveaways to incentivize user participation and drive brand advocacy βˆ™Collaborated with the marketing team to maximize user acquisition and revenue growth
Marketing Specialist
ICL Immigration
2020 - 2022
βˆ™ Managed and executed digital marketing campaigns using Google Ads, Facebook Ads, and SEO βˆ™ Implemented BTL marketing strategies, including social media management and content creation βˆ™ Led multiple branding and renovation projects to enhance brand identity and engagement βˆ™ Managed ICL's sponsorship and participation in social and cultural events
Telemarketing Specialist
Greenpeace
2019 - 2019
βˆ™ Utilized marketing and communication skills to upgrade, renew, or gain new supporters βˆ™ Added new members to Greenpeace's supporter base through effective telemarketing efforts βˆ™ Contributed significantly to the growth of financial resources through effective telemarketing initiatives βˆ™ Implemented targeted telemarketing campaigns to inspire increased giving by current supporters
Graphic Designer
Elena Cinema
2019 - 2019
βˆ™ Captured footage that accurately reflected the Cosmico Tequila's brand identity βˆ™ Applied color theory to choose and incorporate colors that aligned with the brand's identity βˆ™ Worked collaboratively with the production team to deliver high-quality visual content βˆ™ Responsible for documenting the process from harvesting to final product
Commercial Photographer
Meero
2018 - 2019
βˆ™ Captured high-quality images that met Airbnb Plus's strict standards βˆ™ Conducted thorough property inspections to ensure compliance with Airbnb Plus standards βˆ™ Utilized strong photography and graphic design skills to create visually stunning content βˆ™ Demonstrated attention to detail, working independently under tight deadlines
Photographer
Elena Cinema
2018 - 2018
βˆ™ Specialized in Behind the Scenes Photography for major commercial projects βˆ™ Documented the production process from set construction to wrap βˆ™ Captured key moments and highlighted brand sponsorships βˆ™ Delivered meticulously edited files for social media and website use
Photographer
Vice Media
2018 - 2018
βˆ™ Produced captivating visual content for the Corona Capital music festival βˆ™ Demonstrated proficiency in adhering to brand guidelines and capturing diverse performances βˆ™ Delivered edited photographs, enhancing the festival's online presence on Noisey by Vice βˆ™ Established effective communication channels with the Vice Media Group team
Marketing Manager
USACREDIT
2017 - 2017
βˆ™ Successfully drove initiatives resulting in increased sales and revenue βˆ™ Optimized the approach to potential customers with a focus on enhancing customer engagement βˆ™ Implemented data-driven marketing strategies to achieve impactful results βˆ™ Pioneered the creation and leadership of the marketing department
Internal Communication Specialist
FINOX
2016 - 2017
βˆ™ Led comprehensive internal and external communication strategies βˆ™ Managed media relations, stakeholder engagement, and collaborated with business unit leaders βˆ™ Implemented communication plans aligned with business objectives βˆ™ Executed community engagement strategies, ensuring delivery within budget constraints
Event Photographer
Indat
2016 - 2017
βˆ™ Photographed concerts of varying scale, from small venues to large festivals βˆ™ Followed guidelines and communicated effectively with the Indat team to meet their needs βˆ™ Edited photographs to meet Indat's high standards βˆ™ Delivered photographs on time for publication on various digital platforms
Fashion Photographer
Intermoda
2016 - 2016
βˆ™ Photographed major runways showcasing collections of prominent designers, such as Benito Santos βˆ™ Managed photography teams for event coverage, including runways and social events βˆ™ Coordinated with IM's PR teams, and marketing departments to ensure visual branding cohesion βˆ™ Delivered final products on-time and according to brand guidelines, exceeding client expectations
Event Photographer
ACK Promote
2015 - 2015
βˆ™ Documented official events, editing, and delivering high-quality photos for digital platforms βˆ™ Performed live editing during events and meeting tight deadlines in fast-paced environments βˆ™ Captured behind-the-scenes and meet-and-greets to portray the unique experience of each event βˆ™ Collaborated and communicated with the production team to ensure coordination throughout the event
Professional Photographer
TB Booking
2015 - 2015
βˆ™ Led content creation including concert photography, video documentary, and music video production βˆ™ Edited and delivered high-quality video and photo content for social media promotion βˆ™ Managed tight deadlines and logistical challenges while touring over 10 countries in Europe βˆ™ Collaborated with artists and production team to capture live performances and engage audiences
Event Photographer
SUITE Magazine
2014 - 2015
βˆ™ Specialized in event photography, focusing on upscale social events and exclusive gatherings βˆ™ Worked with editors to provide coverage of private parties, business openings, and product launches βˆ™ Demonstrated proficiency in candid photography techniques to capture authentic moments βˆ™ Thrived in fast-paced environments, delivering high-quality images under tight deadlines
Event Photographer
RockActivist
2013 - 2014
βˆ™ Held a dual role as Concert Photographer and Writer at RockActivist βˆ™ Photographed artists' performances during various events and festivals βˆ™ Contributed written articles summarizing the essence and highlights of each concert βˆ™ Blended visual storytelling through photography and engaging written narratives

Skills

artist
blockchain
brand
brand-marketing
communications
content-marketing
defi
discord
illustrator
influencer-marketing
marketing-specialist
nft
photoshop
social-media
speech
web3
marketing
english
portuguese
spanish