sophiekirsch

I am a professional creative from Cape Town, South Africa. I studied a BA (Hons) Degree in Theatre and Performance, at the University of Cape Town. I worked professionally after my graduation and didn't look back for 7 years. Professional acting gave me firsthand experience with storytelling (ideation to execution) and marketing. It laid a strong foundation in facilitating local and international clients, enduring fast-paced environments, confidence in communicating and being open to new people, places and challenges. 

In 2019 I took a sabbatical and became inspired from my travels to start my own business and empower myself through entrepreneurship. In 2020 I was accepted into the Postgraduate Diploma in Entrepreneurship at the University of Cape Town, however I decided to defer my placement in lieu of Covid-19 and Lockdown regulations that made a practical course of study unpredictable, Instead I opened my own business named Siroop, producing organic health concentrates; food-based medicine. I implemented a zero-waste policy by repurposing waste and creating by-products. I sold products through my e-commerce store, shipping nationally, and through multiple retail stores. In June 2021, I was accepted into the Future Females Business Accelerator, Cohort 8. For three months I received mentoring in business, branding, marketing, growth, sales and finances. This experience furthered my interests in digital entrepreneurship and more specifically blockchain development and the emergence of Web3.0. 

In 2022 I successfully transitioned from a creative industry to marketing in Blockchain/Web3.0, taking all the skills I had and hungrily pursuing growth. I worked as a Marketing Coordinator in a reputable Experiential Marketing Agency named Matriarch. My contributing efforts, alongside my Manager, resulted in a 572% new follower growth, 91.6% growth in page views and contract-winning campaign designs worth R2million+ in January alone. In February 2023, I joined Partage, as a side project and changed to full-time Marketing Manager by May 2023. In that time, I have branded the company and designed all marketing tools. I also built and managed our e-commerce store, designed the UI//UX for our Marketplace Website, and all content creation. We have pitched at Data Natives Berlin, Web3 Startup Lab and NEAR Hackathon - in this pitch Partage was chosen as a finalist amongst 61 projects submitted, 753 participants, and 3000 attendees, and this lead us to being offered a placement at the Encode x near Horizon Accelerator Program, advancing to the Horizon Near Foundation Accelerator Program.

I'm an accountable person and problem-solver with efforts to reduce perfectionism. I have strengths in creative marketing, public relations, organization, storytelling and currently building my skills in data analysis. My quick boredom drives my enthusiasm for skill development, change and growth. My biggest drive is be of service in a space that I can learn from too. I am able to start immediately and look forward to hearing from you. Thank you for your time and consideration.