styblova

Foundind designer; led design at Hoken, pioneering the tokenization of hotel rooms and bridging the web3 and web2 gap. Launched gohoken.com and redefined the hotel room buying and selling experience. Managed product design, creative direction, social media marketing, hired and oversaw a team of creatives as a player-coach.

Designed and iOS app and led the development of a community-driven multi-platform focusing on sustainability. Managed product management tasks for a globally distributed engineering team. Designed a fully integrated and custom evergreen Shopify experience for shop.brightly.com.

Launched 13 mobile apps for both iOS and Android and over 50 websites and web applications. Designed multiple enterprise level SaaS solutions and dozens of consumer apps in industries that span fintech, 3D printing, drone technology, no-code solutions, machine learning, natural language processing and more. Worked directly with CEOs, founders and product owners to launch products and brands, creating captivating user experiences across web and mobile apps.

Redesigned infor.com and the brand experience of Infor and its products. Designed marketing campaigns, micro-sites, collateral, and a NYC ad campaign takeover. Worked with both B2B and B2C software clients to create scalable enterprise software for cities like LA and Boston. Hired and scaled a design team, oversaw the art direction of marketing and UX copy.

Helped launch Tourneau’s first e-commerce website and conceptualized cross-platform campaigns, winning several e-commerce web awards with a team of 5. Worked directly with CCO on creative strategy and direction for the Tourneau brand, its online presence, photography and email campaigns. Developed microsites and integrated print and web collateral for clients including Cartier, Dior, Tag Heuer, IWC, GShock, Bell & Ross, etc.

Advised clients on print collateral, branding, business cards, and letterheads. Crafted physical branding, focusing on paper selection, typography, and inks.

Revamped exhibit spaces with new multimedia and graphical interfaces, enhancing the presentation of scientific information. Contributed to the layout and installation of new exhibit spaces.