teresa

Hi! You can call me Teresa. I am seeking to enter the Web3 industry using my transferable skills in process and project management, data analytics, marketing and content writing. Things I’ve done: 

• Design and execute social media marketing strategy across 3 online platforms (Instagram, Pinterest, Tik Tok) using Google Suite, Trello and ClickUp tools
• Generate new blog post ideas and design graphics for social media posts 
• Schedule and post content on social media using the tailwind app tool
• Monitor social media engagement for online platforms and respond to comments
• Perform ongoing keyword research for social media posts and blog
• Build, monitor and improve UX design on Wix-hosted website
• Optimize copy and landing pages for search engine optimization
• Leverage data and market research to identify content trends and target audience for organic SEO success
• Enter data on spreadsheets for social media 
• Generate, proofread/edit and publish new 1000+ words blog posts in the personal development/self-help niche
• Design graphics for blog and social media marketing strategy using Canva
• Design and develop digital documents/products to attract lead generation using Canva and Adobe
• Coach and mentor millennial/Gen-Z women in goal setting, productivity, self-help virtually or in person
• Manage business email correspondence and calendar 
• 6 years experience supervising cross-teams in remote, hybrid and in-person structures
• Work alongside HR team in employee selection, interviews, and new hire onboarding training
• Monitor and process employee payroll/PTO & employee shift scheduling using tools like Humanity, Peoplesoft ERP and BambooHR
• Generate process design/redesign and process mapping to improve business performance
• Collaborate with cross departments to identify process improvement opportunities and implement approved changes
• Query, analyze, and streamline process improvement through data analysis using tools like SaaS CRM (Salesforce), AI insidesales (InsideSales/XANT), and ERP (Oracle/Peoplesoft), Tableau, and Excel
• Develop and institute technical writing for standard of operations procedures (SOP), onboarding manuals, process and training guides
• Collect and analyze data on established and prospective clients, products, marketing channels, and sources 
• Prepare reports and visualizations to interpret workload and prospect behavior, marketing and recruitment opportunities/trends and conditions 
• Conduct business process analysis and identify critical issues, gaps and needs of an established contact center 
• Develop and present Key Performance Indicators (KPIs) for employee retention plan to management and led execution strategy
• Support product and new systems launch strategy implementation with cross-functional teams to ensure full integration across IT/Systems, Business Development, Marketing & Strategic Communication teams
• Support cross-functional launch meetings, including preparation of agenda and meeting content, process/ training communication, and technical quality activities prior to launch
• Create email marketing strategy using Salesforce,  HTML and AI-facilitated tools to ensure open and response rates, increasing lead and established customer engagement by 17%
• Create and maintain email content that assist current and prospective clients beginning their online journey through company’s landing pages and CRM recruitment funnel
• Strategize virtual event campaigns to promote online services and customer retention
• Launch and monitor campaigns for SMS communications
• Maintain and resolve discrepancies in Salesforce SaaS CRM and Peoplesoft ERP systems 
• Monitor quality assurance for omnichannel chat and call path services 
• Troubleshoot tooling and technical issues, escalating to technical and/or product management teams, as appropriate