Marketer
Digital Marketing Manager
A Digital Marketing Specialist is responsible for developing, implementing, and managing marketing campaigns that promote a company’s products or services. Their key role is to enhance brand awareness within the digital space and drive traffic to the company's website to generate leads and sales. Here are some typical responsibilities:
1. Developing Strategies: Creating effective strategies for all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, and content marketing.
2. Content Creation: Working with content creators to develop engaging digital content for websites, blogs, social media, and email campaigns.
3. SEO & SEM Management: Optimizing the company's website for search engines to improve visibility and manage paid search campaigns like Google Ads.
4. Social Media Management: Overseeing and managing social media platforms (such as Facebook, Twitter, LinkedIn, Instagram) to build brand presence, engage with customers, and drive traffic.
5. Data Analytics: Using tools like Google Analytics to measure the performance of digital marketing campaigns, track KPIs, and provide insights for improvement.
6. Email Marketing: Creating, executing, and managing email campaigns for both prospecting and nurturing leads.
7. Campaign Management: Planning and executing all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns.
8. Paid Ads: Managing digital ad campaigns on platforms like Google, Facebook, Instagram, LinkedIn, and other advertising networks.
9. Lead Generation: Developing tactics to capture leads and nurture them into paying customers.
10. Budget Management: Managing the budget for digital marketing campaigns to ensure maximum ROI.
11. Trend Analysis: Staying updated on emerging digital marketing trends, technologies, and best practices to ensure the company remains competitive online.
These skills require a mix of creativity, analytical thinking, technical knowledge, and the ability to adapt to ever-changing digital trends.
1. Developing Strategies: Creating effective strategies for all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, and content marketing.
2. Content Creation: Working with content creators to develop engaging digital content for websites, blogs, social media, and email campaigns.
3. SEO & SEM Management: Optimizing the company's website for search engines to improve visibility and manage paid search campaigns like Google Ads.
4. Social Media Management: Overseeing and managing social media platforms (such as Facebook, Twitter, LinkedIn, Instagram) to build brand presence, engage with customers, and drive traffic.
5. Data Analytics: Using tools like Google Analytics to measure the performance of digital marketing campaigns, track KPIs, and provide insights for improvement.
6. Email Marketing: Creating, executing, and managing email campaigns for both prospecting and nurturing leads.
7. Campaign Management: Planning and executing all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns.
8. Paid Ads: Managing digital ad campaigns on platforms like Google, Facebook, Instagram, LinkedIn, and other advertising networks.
9. Lead Generation: Developing tactics to capture leads and nurture them into paying customers.
10. Budget Management: Managing the budget for digital marketing campaigns to ensure maximum ROI.
11. Trend Analysis: Staying updated on emerging digital marketing trends, technologies, and best practices to ensure the company remains competitive online.
These skills require a mix of creativity, analytical thinking, technical knowledge, and the ability to adapt to ever-changing digital trends.
Experience: 6 years
Yearly salary: $14,000
Hourly rate: $15
Nationality: 🇪🇬 Egypt
Residency: 🇪🇬 Egypt
Experience
Regional Marketing and Sales Manager
Awash Insurance Company 2012 - 2017
Recommend service and product enhancement to improve the sales potential and customer satisfaction. Ensure the delivery of targets through individual recognition, performance review, people management and reward. Meet with customers to discuss their evolving needs and to assess the quality of the company’s relationship with them. Determine the company’s gross-profit and annual unit plans by analyzing trends and results and implementing marketing strategies. Develop field sales action plans to facilitate the implementation of the regional sales programs. Maintain technical and professional knowledge by reviewing professional publications, participating in professional societies and establishing personal networks. Plan for the achievement of individual and divisional targets in alignment with the strategies and policies of the company. Establish sales objectives by projecting expected sales volume and forecasting and developing sales quotas for territories and the region. Keep current with economic indicators, changing trends, supply and demand and competitors to maintain sales volume and product mix. Positively contribute to team effort by accomplishing related results. Provide the necessary support to sales associates to enable them to generate market leads and close new deals. Develop and implement new programs, sales initiatives and strategies to capture key demographics. Document customer interactions and maintain data related to activities, accounts and partners. Design cross-selling programs and campaigns. Ensure the effectiveness of cross-selling activities by guiding employees. Uplift the regional sales volume to its possible best. Organize training for new staff. Develop and review long- and short-term sales strategies. Develop and maintain channels between product developers and resellers. Participate in interviews and the processes of recruiting new employees.
Skills
affiliate
content-marketing
data-science
digital-marketing
email-marketing
seo
social-media
marketing
english