Business Development Expert

Co-founded a cross-chain Swap Aggregator enabling seamless, optimized trading of millions of tokens across EVM chains (Ethereum, Base, Optimism and more) and Solana, integrated as a Farcaster’s mini-app. Defined and implemented a growth strategy leveraging Farcaster’s decentralized social graph to acquire early users and drive organic traction. Directed the product roadmap, coordinating cross-chain integrations and ensuring robust and scalable smart contract infrastructure. Conducted continuous market and DeFi trend analysis to spot new business opportunities and inform product evolution.

Co-founded an innovative multi-chain DeFi Launchpad enabling users to create tokens, trade via bonding curves, and automatically deploy liquidity pools on Uniswap V4. Designed and executed the go-to-market strategy, driving user acquisition and onboarding early adopters from DeFi communities. Identified, prospected, and engaged with potential partners including DAOs, liquidity providers, and ecosystem players to drive platform adoption and network effects. Led product development and technical roadmap, overseeing the delivery of complex smart contracts integrating dynamic market caps, automated liquidity provisioning, and token mechanics. Built and maintained strong relationships with key stakeholders and users to ensure product-market fit and optimize user retention.

Defined product vision, strategy, and value propositions in line with market opportunities and business objectives to maximize user adoption and revenue potential. Led the end-to-end development and launch of digital products, ensuring market fit through continuous market analysis, customer feedback integration, and strategic roadmap planning. Collaborated with international, cross-functional teams (tech, design, data) to ensure efficient execution, on-time delivery, and alignment with go-to-market goals. Drove business growth by identifying new market opportunities, refining customer journeys, and implementing value-driven product improvements based on user and stakeholder insights.

Co-founded and successfully sold a digital services company, driving its growth from inception to acquisition. Sourced, negotiated, and closed over 400 projects with clients across diverse industries, building a strong and recurring customer base. Generated over €30K in monthly recurring revenue and managed a high volume of inbound client requests (3–4 per day), reflecting strong market demand and brand positioning. Established and nurtured long-term partnerships with key accounts to secure repeat business and sustainable growth. Led cross-functional teams (design, tech, marketing) to deliver tailored digital solutions aligned with clients’ business objectives, securing high satisfaction and retention rates.