Highly analytical and results-driven professional with 6+ years of expertise in leading global Master Data Management, data analysis, and process optimization using SQL and Power BI. Recently promoted to Senior Master Data Management Specialist with a focus on data governance, visualization, and remediation. Directly experienced in the Web3 ecosystem, demonstrating successful sprints in crypto marketing strategy, bilingual content creation, and high-stakes operational event management (Token2049). Seeking to leverage a strong background in data integrity, operational excellence, and cross-cultural communication to drive growth and efficiency for a forward-thinking Web3 organization.
Experience: 7 years
Yearly salary: $30,000
Hourly rate: $10
Nationality: 🇲🇾 Malaysia
Residency: 🇲🇾 Malaysia
Experience
On-site Coordinator
Token 2049 Singapore 2025 - 2025
Stakeholder & Community Engagement: Represented the project at Token2049, engaging hundreds of global attendees and driving immediate conversion/follow-through on social channels. High-Pressure Operational Resilience: Executed critical, real-time problem-solving by urgently resolving an on-site sponsorship discrepancy, protecting key partnership satisfaction under pressure. Event Execution: Ensured seamless operational flow and support for high-stakes booth activities throughout the 3-day global conference.
Freelance Web3 Marketing Specialist
Terraflow (Crypto x RWA Protocol) 2025 - 2025
Spearheaded the bootstrapping of core social and content infrastructure for a Crypto/RWA protocol during an intense 8-day launch sprint. Decentralized Community Setup: Successfully launched and validated critical communication channels (X/Twitter and Telegram) essential for early community formation and engagement. Strategic Content Governance: Developed a complete 30-day bilingual (English + Mandarin) social launch calendar and centralized all marketing assets within a dedicated Notion marketing hub for streamlined operational governance. Brand Deployment: Designed and prepared all essential brand collateral (bunting, flyers, banners, and social templates) for unified multi-channel deployment.
Master Data Management Logistics Analyst Champion
SLB 2022 - 2025
Utilized SQL skills and expertise in Power BI to create interactive dashboards and comprehensive reports on location master data in Oracle Transportation Management (OTM). Led the successful execution of the new data structure to efficiently manage rental pricing in OTM during Q2 2023. Developed and implemented a more efficient master data management solution by transitioning data from TMS to OTM for all countries, with an average data transition time of less than 28 days per country. Facilitated knowledge transfer and mentored new team members and interns.
Master Data Management Logistics Analyst
SLB 2019 - 2022
Analysed and set up global domestic logistics data, including vendor, location, trucking, and contracted rates, using Transportation Management System (TMS) and OTM. Optimized trucking cost per kilometre, successfully improving the percentage of transport shipments with valid distances to capture accurate cost per KM. Reviewed key domestic logistics metrics monthly using a Power BI dashboard, providing training to improve contracted rates spend.
Skills
analyst
big-data
microsoft
sql
