Product Manager

Built a TypeScript Account Abstraction SDK allowing Web2 products to integrate gas-free crypto yield opportunities. Open-sourced the core library to simplify wallet management and protocol interaction

Growthcast: Built a Web3 analytics tool for the Farcaster network to facilitate user research. Dust: Developed a wallet management tool to clean spam tokens, improving user security/hygiene

Led product strategy and cross-functional teams for a quick-commerce startup, culminating in a successful acquisition by Buggy. Launched 'First Purchase Offers' and referral programs, reducing CAC (Customer Acquisition Cost) by 15% and increasing activation rates by 7%. Optimized the checkout flow to increase Average Order Value (AOV) by 13% and overall revenue by 14%.

Established product analytics infrastructure and lead generation engines, increasing qualified mortgage leads by 100%+

Spearheaded the launch of the App Marketplace, coordinating with 20+ partners (Ink, Optimism, Soneium). Achieved a 300% increase in MAU post-launch with zero drop-off in traffic. Designed the Merits Program and NFT Rewards Engine, triggering a 280% MAU surge and improving retention by 10pp. Created a new revenue stream via minting fees. Led strategy for the zkBob privacy protocol, scaling TVL by 350% YoY and doubling the user base through optimized DeFi integrations. Defined the B2B WaaS strategy to open new enterprise revenue lines. Rolled out the Essential Dapps suite, lifting core product MAU and retention by 25%. Scaled the product engineering team from 3 to 12 members; established hiring pipelines and agile workflows that increased shipping velocity by 30%

Managed monetization for an AI-based consumer app with 1M+ MAU; launched a web-based subscription channel to bypass app store fees. Conducted 10+ high-velocity A/B tests on paywalls, driving a 20% increase in ARPU and 15% revenue growth