Social Media Expert

1.Project Coordination:Successfully collaborated with leading Internet companies such as Alibaba, Tencent, and iQiyi in planning and executing 10+ TV series projects. 2.Creative Planning: Contributed significantly to the team's brainstorming sessions, devising innovative marketing strategies and creative concepts for TV series projects. Responsible for writing, producing, and enhancing presentation materials, resulting in a proposal win rate exceeding 80%. 3.Content Marketing: Developed comprehensive plans and schedules for TV series projects, delivering briefs, post materials, and other content. Managed channel operations across multiple platforms, including TikTok, Weibo, WeChat public accounts, Xiaohongshu... Collaborated with KOLs/KOCs to amplify topics, achieving a maximum of 1,000,000+ likes on TikTok videos. 4.Public Relations: Established strong relationships with publishers, writers. Published articles that built a reputation for our series projects, achieving over 100,000+ views and 10+ manuscripts. 5.Activity operation: Successfully planned and executed both online and offline activities, including live broadcasts, campaigns, and flash mobs. Wrote scripts, rundowns, and other content, oversaw material production, and participated in on-site execution. My efforts led to successful topic dissemination, with the #长相思厦门快闪# activity attracting over 100,000+ fans and tourists to interact, and trending on the hot search list 7 times. 6.Closing and reviewing: Prepared detailed daily and weekly project reports, tracking and analyzing project execution progress and consumption. Contributed to project closing and reviewing, ensuring that all objectives were met and lessons learned were documented for future reference.

1.Project Coordination: Effectively oversaw the comprehensive implementation plan of the project, ensuring seamless execution of on-site activities. This encompassed meticulous progress planning and comprehensive supervision of internal and external team collaborations for interviews, filming, video production, and channel promotion. 2.Copywriting: Successfully crafted promotional videos, press releases, and short video scripts for new media platforms. Additionally, handled administrative documentation, contract formulation, bidding materials, and other writing tasks with utmost precision. 3.Video production: Spearheaded the entire video production process, including pre-production planning, conducting expert/public interviews, video editing, and final packaging. Delivered high-quality outputs that aligned with project requirements. 4.Channel publicity: Successfully coordinated the airing of over 10 column news pieces related to the "Medical insurance" project on Hubei TV's public news channel. Furthermore, promoted 10+ new media short videos across official media outlets led by @长江说法 (Tiktok), generating an impressive cumulative viewership of nearly 10,000,000+.

1.Content Planning and Editing: Led the planning and editing of media content, ensuring high-quality and timely outputs. 2.Daily Material Mining: Conducted daily in-depth mining of various materials to ensure freshness and diversity in content. 3.Weekly Topic Reporting: Summarized and reported on topic selections weekly, providing directional guidance and references for the team's content creation. 4.Column Writing: Successfully completed over 100 columns, covering industry hotspots, trend analysis, and other dimensions. 5.Popular Article Authorship: Authored three popular articles, including 《Fresh Graduates Secure Big-Name Offers with This, Why Are Internet Users So Interested?》, 《Film Promotion Enters Web3, Multinational Promotions Find a Savior》, and 《The First Blockchain Short Video Platform Hits the Market, Will Its Business Model Usher in a Major Shakeup?》Each article received over 2,500 views, demonstrating keen insight into market trends and the ability to captivate an audience.

1.Project Production: Actively involved in the entire production cycle of the reality show 《乘风破浪的姐姐2》. 2.Planning & Execution: Tailored costumes for celebrities based on each episode's theme, delivering approximately 50+ innovative design concepts. Effectively managed and coordinated the utilization of 4 dressing rooms to ensure seamless operations. 3.Client Communication: Established robust internal collaborations with scriptwriters, producers, and post-production teams. Fostered external partnerships with clothing brands, manufacturers, makeup teams, and artist management, ensuring the smooth execution of the program. 4.Evaluation & Reflection: Compiled over 20+ comprehensive Excel/Word reports, highlighting the strengths and weaknesses of the overall budget, and reviewing planning and execution strategies.

1.Planning: Stayed abreast of entertainment and fashion trends, researched brands and celebrities, and crafted engaging content plans. 2.Official Account Operation: Consistently delivered daily content for the WeChat official account, encompassing diverse topics such as people/brand profiles and weekly news. Independently authored 4-6 articles weekly, amassing a total of 100+ original pieces with a peak reading count exceeding 100,000+. 3.Other Copywriting Tasks: Created engaging content for Weibo, including promotional tweets and advertorials. Wrote fashion news articles and edited interviews. 4.Brand Maintenance: Actively participated in over 10 offline brand events, fostering strong relationships with brands and providing timely feedback on emerging fashion trends.