Gtm Expert

Web3 Social Growth And Community Lead

Web3 growth and marketing lead, with 6+ years of experience scaling DeFi protocols, NFT ecosystems, and tokenized communities from early traction to high-engagement networks. Built and managed communities exceeding 50K+ users, driving $3M+ in transaction volume through referral systems, social campaigns, and community-led growth loops. Deep expertise in narrative building, on-chain user behavior, and turning fragmented audiences into active, loyal participants across Web3 ecosystems.


Experience: 6 years

Yearly salary: $14,000

Hourly rate: $20

Nationality: 🇳🇬 Nigeria

Residency: 🇦🇪 United Arab Emirates


Experience

Social Growth Lead
Ocean Finance
2025 - 2026
Led community and content strategy for a yield-bearing stablecoin (OCUSD), simplifying multi-chain yield strategies into a single user narrative. Developed educational threads, explainer content, and ecosystem storytelling to drive adoption and user trust. Grew and managed communities across X, Discord, and Telegram, increasing engagement by ~30%. Executed campaigns focused on yield narratives, stablecoin positioning, and DeFi accessibility. Worked closely with product and marketing teams to align messaging with evolving market conditions.
Content Manager & Researcher
Quintes
2024 - 2025
Created 30+ DeFi-focused educational breakdowns with 5K+ readers and 70% completion rates. Grew X and LinkedIn audiences by 45% and tripled engagement within 4 months. Launched a high-performing newsletter (52% open rate, 18% CTR), contributing to protocol growth. Hosted weekly AMAs (1,100+ listeners), converting 16% into staking participants. Secured influencer collaborations, generating 80K+ impressions per campaign.
Social Media Manager
Cinchblock
2020 - 2022
Ran growth campaigns for 8+ crypto startups, scaling audiences from 0 to 12K+. Executed multi-channel launch strategies (Twitter Spaces, AMAs, LinkedIn Live). Increased engagement by 55% and improved presale conversion rates by 45%. Built and scaled LinkedIn presence for early-stage blockchain projects.
Market Analyst
Cindicator
2018 - 2020
Delivered 6,500+ predictive signals across crypto, forex, and equities markets. Maintained ~65% accuracy, ranking in the top analyst tier. Contributed insights to improve hybrid AI-driven market models.

Skills

brand-marketing
content-writer
defi
nft
social-media
web3
gtm
english