Marketer

conducted in-depth industry trend research and audience analysis to formulate a comprehensive content plan and strategy for cajutel's social media platforms, notably twitter and linkedin. proactively monitored and analyzed competitor activities to identify opportunities for cajutel to differentiate and stand out in the dynamic market landscape. developed and executed digital strategies that aligned with the brand's overarching objectives, fostering a cohesive and impactful online presence. implemented effective communication strategies, tailoring messaging to suit diverse audiences and ensuring consistent brand representation across platforms.

spearheaded initiatives to promote the adoption of crypto payments among freelancers and business professionals. achieved remarkable success in user onboarding, surpassing a significant milestone by enlisting over 50 active users within a single month. crafted compelling narratives elucidating the advantages of basenode, effectively conveying the speed and simplicity inherent in crypto transactions compared to traditional banking systems. deployed targeted marketing campaigns to attract freelancers, emphasizing the unique benefits and features of basenode to drive user acquisition. monitored market trends and competitor landscapes to refine marketing approaches and maintain basenode's competitive edge.

generated impactful written content that acquired 200 users including traders within a brief one-month period. worked with 5 crypto influencers to enhance the brand's reach and resonance within the target demographic. utilized data analytics tools to assess post performance, deriving insights to refine and optimize content strategies.

crafting and curating compelling content while overseeing the strategic management of the company's linkedin and instagram platforms. providing strategic direction to the graphics design team, ensuring the creation of visually appealing designs aligned with the brand's aesthetic, and exercising approval authority. proactively engaging with individuals who interact with the company's social media pages, addressing inquiries, and fostering meaningful connections with prospective clients. collaborating with fellow content creators, leveraging the company's social media presence to enhance brand visibility and contribute to a cohesive and impactful online identity.