vavaenesh

Marketing Manager

Over the past few years, I’ve had the privilege of working with some of the most innovative teams in DeFi, spanning stablecoins, staking, and cross-chain infrastructure.

My goal is to keep growing as a storyteller and researcher—making complex ideas simple and helping projects scale in ways that are sustainable. I learn the fastest when I’m surrounded by people smarter than me, and I thrive in environments that challenge me to keep improving.

Outside of work and Web3, I stay curious. I love connecting with people, focusing on intentional growth, and sharing my knowledge of health and wellness to help others live healthier, more balanced lives.


Experience: 4 years

Yearly salary: $120,000

Hourly rate: $65

Nationality: 🇲🇾 Malaysia

Residency: 🇲🇾 Malaysia


Experience

Marketing Manager
Coinshift
2024 - 2025
Partnered with BD, design, and product teams to support institutional onboarding and positioning of csUSDL, driving $170M+ in deposits within 5 months. Scaled X presence from 9K to 42K followers and launched initiatives with partners (Pendle, Fluid, Gearbox) that generated $60M+ in TVL on Pendle and improved partner adoption.
Marketing Manager
EverclearOrg
2024 - 2024
Managed 67+ partner and agency relationships to execute campaigns that powered the rebrand to Everclear, reaching 1M+ impressions on X in one week. Collaborated with BD, compliance, and L2 partners to co-market the first L2 restaking initiative, contributing to $750M+ in ETH restaked and $1B+ in bridge volume.
Marketing Manager
Tagus Labs
2022 - 2024
Operated as sole marketing lead across multiple incubated protocols (Ankr, InceptionLRT, Davos). Designed onboarding flows and community programs that scaled participation to 100K+ members. Launched campaigns that generated $40M+ in testnet TVL on a sub-$500 budget, while improving support workflows and reducing issue resolution time by 30%.
Community Manager
Lista DAO
2022 - 2023
Led the mainnet launch campaign that onboarded 5,500+ borrowers and drove $100M+ in TVL, positioning Lista among the top 10 protocols on BNB Chain. Built and managed a 6-person support team to strengthen onboarding and engagement, while growing Discord and Telegram communities to 100K+ members.

Skills

blockchain
brand-marketing
community-manager
content-marketing
defi
growth-marketing
marketing-analyst
research
social-media
marketing
english