vinitamathreja

Spearheaded blog and pr content strategy for brands like Coins and Skins, SuperheroineEra NFT collection, DevvE - an ESG sustainable token credits project and CryptoFaxReport - a creme platform offering top of the line factual reporting on stocks, crypto and NFT projects from around the world. Conducted product market fit research for clients to draft an achievable target for lead generation and reach through target marketing, campaign thought and strategy. I have also set foot into the generative AI world with my first project 'HouseofWeb3' - a storytelling platform that offers creative angles to the whimsical world of crypto and blockchain. Through my tenure, I learnt & implemented prompt engineering to produce byte sized content.

Lead and supervised 360 content plan for Xfinite’s DApp and other associated projects of Xfinite. Additionally, managed token operations and exchange listing for Xfinite’s native token -XET on Bitmart & MEXC. Lead the content creation planning and management of Xfinite's NFT marketplace SPOC for PR and marketing agency to collaborate and design the content marketing and PR schedule Assisted senior developers and Head of Marketing in designing an accelerator program for Xfinite and Algorand.

Co-writer for Nitro Network NFM Marketing. Spearheaded medium blogs and content calendar for Nitro Network's major product announcements and CT Studio's content planning.

Headed the organic content & PR team. Supervised on page and off page SEO content. Spearheaded crypto and Web3 news coverage, blog content creation for crypto token listings and crypto market technical analysis.