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Directed the implementation of growth and profitability strategies, setting production targets, and devising effective marketing plans. Orchestrated the management and motivation of a dedicated team, driving successful goal attainment. Spearheaded financial management, overseeing budgeting and forecasting. Cultivated and maintained industry relationships through active participation in conferences and events. Led initiatives for product line expansion, contributing to increased market presence. Implemented a performance management system featuring variable/commission pay, resulting in a notable 10% increase in employee satisfaction and productivity. Pioneered data governance policies, leading to a substantial 25% improvement in data accuracy. Advised a client on customer targeting, resulting in an increase in high-value customer acquisition. Conducted a comprehensive data quality assessment using SQL for ETL, identifying, and rectifying critical data issues. Utilized Microsoft Excel for data analysis to refine customer targeting based on demographics and attributes, leading to higher conversion rates. Developed interactive dashboards using tableau that enhanced data visualization and improved decision-making processes.

Ensured high-quality yields through rigorous quality control procedures. Enforced stringent adherence to food safety regulations, maintaining a hygienic production environment. Expertly managed inventory levels and provided guidance to the team. Ensured compliance with agricultural regulations and safety standards. Revitalized and updated farm policies and procedures. Orchestrated logistics and optimized inventory for sales orders. Conducted regular financial analyses, closely monitoring expenses, and implementing strategic cost-saving measures, resulting in an impressive 10% reduction in operational costs. Utilized Excel Spreadsheets for data preparation and analysis, generating comprehensive reports on key performance indicators, financial metrics, and operational efficiency for senior management.

Managed the complete product life cycle for six direct consumer products. Led and mentored a team of 50 employees, delivering comprehensive training, guidance, and support to elevate productivity and customer service standards. Initiated and successfully executed rebranding initiatives, contributing to heightened sales and brand visibility. Implemented streamlined processes for receiving, storing, and distributing farm products, resulting in a substantial improvement in productivity and a monthly cost savings of approximately $4,000. Vigilantly monitored and managed environmental conditions to ensure optimal farm operations.