zeliofreire

Achieved a 68% increase in revenue and 27% in profit through resource maximization and cost reduction. Maximized budget and resource allocation to optimize performance, which boosted web traffic by 153% and brand awareness by 350%. Developed and launched a cross-channel digital marketing campaign that increased customer acquisition by 55%, leveraging SEO, PPC, email, and social media platforms to drive engagement and conversions. Spearheaded a comprehensive rebranding initiative that resulted in a 60% increase in customer engagement, integrating market research insights and advanced analytics to refine brand messaging. Directed brand and marketing strategies in the Fintech space aligned with the company’s future goals to enhance OKRs, KPIs, and overall revenue and growth. Led tactics with C-level executives to ensure objective achievement to grow brand equity and awareness.

Spearheaded global marketing initiatives that increased user engagement by 35%, leveraging data analytics and strategic content planning to optimize Web3 and cryptocurrency outreach campaigns. Implemented global strategies to increase brand awareness and align with the company’s mission. Oversaw hiring and interviewing candidates, growing the marketing department by 15%. Established partnerships and collaborated with cross-functional teams to integrate business and UX requirements, which led to an increase in 5 extra languages on the website.

Directed marketing processes for the USA and Canada stores and the global corporate brand. Amplified the company’s social media presence 10x over two years through SEM and SEO campaigns. Enhanced customer engagement plans, boosting conversion rates by 43% in several locations. Implemented a $500,000 marketing budget to develop and execute marketing strategies and sales plans. Formulated and executed a comprehensive rebranding initiative that increased overall brand visibility by 30%, leveraging market research and consumer insights to realign the company's positioning.

Established and optimized business development strategies utilizing data analysis tools to identify and capitalize on emerging trends, leading to a 25% increase in client engagement and acquisition. Implemented market studies to enhance marketing campaigns, including A/B Testing, Google Ads, PPC, and analytics. Reduced marketing costs by 10% by streamlining roles, leveraging resources, and allocating budgets. Conducted competitor research to refine market positioning and strategic planning, realizing a 20% boost in competitive differentiation through SWOT analysis within 3 months.

Enhanced client's yearly revenue by 41% and profit by 13% through successful marketing strategies. Led media strategy, media buying, and constant analysis for the advertising agency’s clients. Managed and delegated campaigns to boost brand awareness and increase market share.

Assembled media plans and negotiated marketing campaigns with vendors and partners. Built strong relationships with advertisers and negotiated pricing. Maximized ROI of advertising campaigns through continual performance analysis.