Figure is hiring a

Web3 Director of Content

About Figure Figure is maximizing the value of homeownership in ways that benefit consumers and the industry alike. We’re helping homeowners tap their liquidity easily, efficiently and reasonably for purpose-driven, significant expenditures – everything from dream home renovations and debt consolidation to small business formation. In seven years, we’ve become the country’s #1 non-bank HELOC lender. As a financial technology firm operating at the intersection of regulation and transformation, we’re a “unicorn” – a group of fewer than 1000 companies globally that is valued at $1B or more and has been in operation for less than ten years.  Our mission requires us to have a creative, team-oriented, and supportive environment where everyone can do their absolute best. We are motivated, innovative, collaborative, and curious. We value individuals who bring a problem-solving mindset to every task. Every day at Figure is a journey in continuous learning combined with a focus on getting work done that makes a difference. Join us! Wealthfront Career-Launching Company  Figure Series D Announcement About the Role Figure Technology Solutions seeks an experienced director of content to lead our growing content function. In this newly created position you'll play a key role in advancing our company’s storytelling and thought leadership and support reputation, awareness, engagement, and business outcomes.  This position can be based in one of our offices (SF, NY, Reno, Charlotte) or remotely anywhere in the US. It reports to the VP of Communications and Content. What You’ll Do

Ensure all content, and our content/copywriting strategy overall, is supporting business goals. Work collaboratively and cross-functionally with Marketing, Partnerships, Data Science, Design and other teams, as well as external partners in support of the business goals. Set the content strategy, lead the creation of content across web, social and other mediums and create/manage the overall content calendar – encompassing new product and partner launches, ongoing engagement among D2C and B2B audiences, corporate storytelling, and more. Manage the existing content agency and determine the right resources/team – you’ll be in the driver’s seat to shape the content function in ways that meet our next phase of growth.  Develop integrated campaign strategies while partnering cross-functionally to maximize results and impact across owned, earned, shared and paid media and other platforms. Analyze metrics to derive customer insights, be accountable to internal stakeholders and inform future strategies. Serve as a player/coach who enjoys writing and producing in different formats (from long-form to copywriting) and also managing/editing others’ work.  Serve as a project manager who leverages their excellent organizational, communication, and project management skills to keep not just the content team – but all relevant stakeholders (eg, marketing, legal) – running on time. We have a fast-paced, dynamic culture, and you’ll be counted on to juggle multiple projects and ensure deadlines are met. Experience with Notion or other project management tools a big plus. Develop a keen understanding of our diverse set of stakeholders – loan officers, homeowners, contractors, investors, decisionmakers at prospective partners and more. Embrace communicating with them in ways that are relevant to them, while being engaging and on-brand. Manage the content review process with Legal and Compliance, ensuring that we’re always operating within the boundaries of our highly regulated industry. Lead the creation of data-driven thought leadership, longer-form papers and ghostwrite for executives. Connect the dots by commissioning or sourcing research, data and insights from across the organization or from external sources.  Build, maintain and socialize a corporate narrative, message architecture and framework based on audiences and business goals.  Develop compelling messaging that avoids jargon, helps our audiences understand how our use of technologies (blockchain, AI, crypto and more) is relevant for them, and showcases our areas of differentiation amidst a highly competitive landscape  Develop integrated campaign strategies while partnering cross-functionally to maximize results and impact across owned, earned, shared and paid media and other platforms. Analyze metrics to derive customer insights, be accountable to internal stakeholders and inform future strategies.

What We Look For

8+ years of related experience; prior roles within fintechs and/or in the Home Equity / Mortgage / Lending space – or another highly regulated industry – is preferred, but not required. Outstanding attention to detail and quality. Entrepreneurial leadership and a self-starter mindset. In other words, someone who’s comfortable as an editor and strategist but also as a writer and doer.  Excellent relationship-building skills, with the ability to work with many different teams both at Figure and at partner companies.  Innately curious, creative, and eager to connect dots across an organization, amidst the news of the day, and in support of an ever-changing economic environment.  Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM), and experience working with web dev teams for content deployment.  Ease in working with Data Science and Analytics colleagues and economists on data-driven storytelling.  You'll collaborate with a skilled Design team, but having a keen eye for design, aesthetics and details will be helpful for creating visually compelling creative execution and effective outcomes. Strong executive presence, with the ability to confidently engage and write for senior leaders.

Salary

Compensation Range: $132,000-$165,000/year Quarterly 25% bonus target Equity stock options package This is the compensation range for the United States, actual compensation may vary based on individual candidate experience, location, or evolving business needs

Benefits

Comprehensive health, vision, and dental insurance with 100% employer-paid premiums for employees and their dependents on select plans Company HSA, FSA, Dependent Care, 401k, and commuter benefits Employer-funded life and disability insurance coverage 11 Observed Holidays & PTO plan Up to 12 weeks paid family leave Continuing education reimbursement

Depending on your residential location certain laws might regulate the way Figure manages applicant data. California Residents, please review our California Employee and General Workforce Privacy Notice for further information. By submitting your application, you are agreeing  and acknowledging that you have read and understand the above notice. Figure will not sponsor work visas for this position. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. 

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