The Block is hiring a Web3 VP, Communications
Compensation: $63k - $90k estimated
Location: Remote within United States
VP, Communications
Remote within United States /
Marketing /
Full-time
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Founded in 2018, with employees across the world, The Block is the leading research, analysis, and news brand in the digital asset space. The Block's team is spread across 5 continents and 15+ time zones, covering the global cryptocurrency space 24/7.
At The Block, we see digital assets as a ubiquitous part of the future. As this space continues to evolve, we view our role as the trusted moderator and authoritative voice for those who invest in, work with, make decisions about, or seek to understand digital assets.
The Block is looking for an innovative Head of Communications who thinks outside of the box and is excited about building a function from the ground up for a growing business that is at the epicenter of the ever-evolving crypto and digital asset space. The Head of Communications is a new role on The Block’s growing marketing team and will be responsible for creating, managing, and executing all strategic communications and PR strategies for the business, and will report to the Executive Vice President of Marketing. Laser-focused on synthesizing and amplifying The Block’s growth story and company priorities internally and externally, this role is perfect for a charismatic storyteller, orator, and writer who thrives in fast-paced environments.
Responsibilities:
- Develop and implement an integrated strategic communications plan that utilizes unique tactics to tell The Block’s story and advance our brand identity
- Create a differentiated public relations strategy that cultivates and fosters meaningful relationships with influential audiences, including the media and key influencers
- Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization
- Work with internal SMEs and external firms to develop insights that create sharp thought leadership that drives the conversation
- Own the day-to-day PR agency relationship including coaching them to be fluent in our messaging and communication strategy
- Proactively collaborate with stakeholders across the leadership team and larger organization with the goal of driving creative, streamlined and connected messaging and communication strategies
- Build strategies to leverage and develop the profiles of the executive team, key high-profile internal talent across social media, industry awards and press
- Develop a roster of internal spokespeople to serve as key messengers for critical presentations and interviews by providing context, media training, speaking points, responses, and other support as needed
- Identify challenges and emerging issues faced by the organization and make recommendations for messaging and positioning that reframes the challenge and owns the narrative
- Paint a vision for the leadership team on the value of an internal communications strategy and what it might look like at The Block
- Help develop unique ways to highlight and gain media interest in high-profile, often bespoke, client engagements
Qualifications:
- Minimum 10 years of experience in a leadership role either in-house or with an agency.
- Exceptional written and verbal communications skills; a natural storytelling talent along with the ability to write pithy and persuasive copy across mediums
- Demonstrated skill in proactively cultivating relationships with top-tier journalists and influencers, and in successfully positioning subject matter with the media to achieve high-impact placements
- Extensive writing and editing experience (externally focused) with a variety of media - especially in the finance and/or technology industry
- Strong interest in becoming crypto fluent
- Demonstrated experience and leadership in managing a comprehensive strategic communications and media relations program while working alongside marketing to advance an organization’s mission and goals.
- Ability to make quick decisions in a changing environment and anticipate future needs
- Creative and thoughtful on how new media technologies can be utilized
- Innovative thinker, with a track record for translating strategic thinking into action plans
- Bachelor’s degree in journalism, communications, or related field
The following are not required, but are nice to have:
- Strong familiarity with or fluency in crypto
- Policy communications background and experience
- Prior experience at a financial technology company
Who We Are: The culture of The Block lies in our key behaviors. It’s who we are and it’s how we show up everyday.
We are confidently humble. We jump in and roll up our sleeves. We know there’s always more to learn and we operate without egos.
We are actionably curious. We strive to be an expert in our field and always seek opportunities to expand our knowledge and skill set. We put our learnings into practice every day.
We practice tenacious ownership. Every day when we show up we are contributors, teammates, and owners. We rotate through those three hats with agility and without sacrificing accountability or consistency.
We practice respectful partnership. We treat others as we’d expect to be treated - with respect, concern, understanding, and patience.
Why You Should Work Here:
We take care of our employees and we have the benefits and perks to support it. Our full-time, US based employees are eligible for Unlimited PTO, remote first environment, high health plan employer contributions, monthly wellness stipend, generous parental leave policy, 401k match, fitness partnerships, fertility benefits, One Medical membership and Citibike membership.
We’re a remote first company which allows us to hire the best person for the job regardless of location.
Impactful work. Regardless of your role at The Block you’re making a meaningful contribution to our mission in accelerating the evolution of financial systems through independent reporting and technical research of all projects influencing the future of financial services.
What Else Should You Know?
The Block is an equal employment opportunity employer. Qualified candidates are considered for employment without regard to race, religion, gender, gender identity, sexual orientation, national origin, age, military or veteran status, disability, or any other characteristic protected by applicable law.
During our application process we collect completely anonymous diversity information. Providing this information is voluntary but we want you to know what we do with it. We use the data to ensure that our recruiting practices are bringing diverse talent to the organization and we are reacting where we are coming up short. We strive to use the data to ensure we have the tools and resources for all employees both during the interview process and should those employees choose to join us at The Block.
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Compensation: $63k - $90k estimated
Location: Remote within United States
This job is closed
Benefits: Pto, 401k
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