PR Jobs in Web3

Core Tasks

1. Media Relations & Pitching

• Pitch CMC products, articles, research and thought leadership to journalists

• Secure CMC quotes/commentary in news pieces, especially around market, macro and crypto trends

• Position CMC data as a go-to source for reporters (price action, market caps, trend data)

• Track macro/market news daily to spot reactive ("newsjacking") opportunities

• Build and maintain media lists and a contacts database/CRM

2. Events & Speaking

• Identify and pitch CMC spokespeople for speaker slots at conferences and side events

• Track relevant event calendars and submission deadlines

• Support logistics and briefing for confirmed speaking engagements

3. Podcasts, TV & Online Presence

• Pitch CMC for podcast appearances, TV interviews and online features

• Target tier-1 (Bloomberg, CNBC), crypto-native (CoinDesk, Decrypt) and independent shows

• Build relationships with bookers/producers

4. Other tasks

• Press releases & announcements — drafting/editing releases, managing distribution, embargoes, and the press inbox/inbound inquiries

• Data storytelling — turning CMC's proprietary data into pitchable stories, reports and data points (a big differentiator for a data company)

• Coverage tracking & reporting — monitoring mentions, building clip reports, share-of-voice, and basic KPI reporting

• Spokesperson support — prepping talking points, briefing docs, Q&A prep

• Awards & rankings — identifying and submitting nominations

• Cross-team coordination — working with marketing, social, research and product; amplifying earned media on social

• Crisis/reactive comms support — assisting senior staff on sensitive/breaking issues

Requirements

• ~1–2 years in PR, comms, journalism or media (agency or in-house)

• Strong written English; able to draft pitches and releases quickly

• Genuine interest in crypto/Web3, fintech and markets

• Comfortable tracking news and working at the pace of a 24/7 market

• Organized, proactive, able to juggle multiple pitches/deadlines

• Nice-to-have: existing media/podcast contacts, additional languages, data literacy

• Remote working