Marketing Manager Jobs at Vacuumgroup / Vacuumlabs

For one of our crypto portfolio companies within Vacuum Group we are looking for an experienced, entrepreneur-minded, hands-on Marketing Manager, who will take care of all relevant marketing operations in specific fields of the Crypto space, and on a global level.

You will oversee various tasks - from making strategic decisions to managing the marketing budget, providing a full range of services within the fields of brand, communication, campaign management, SEO, community management and strategic marketing. You can imagine this role as a Leader of a marketing agency, who is on a high-potential work trip to provide the best experience for the community.

Your reward will be an exclusive experience in a high-potential field of the emerging crypto-tech sector of business accompanied with a very solid remuneration package.

Key Responsibilities

Brand

• Drive brand awareness through various channels.

• Monitor and improve Share of Search metrics.

• Manage banner campaigns and social engagement, experiment with crypto community engagement topics.

Metrics

• Analyze social, website stats, and online mentions to gauge consideration metrics.

SEO

• Collaborate with SEO freelancers for weekly sync and SEMrush checks.

• Optimize on-site content in collaboration with the SEO freelancer.

• Address Google Search Console issues in coordination with the front-end dev team.

• Manage referral links and coordinate with the SEO freelancer for SEO mail.

• Coordinate the blog migration from Medium.com to the website.

Content

• Come up with ideas for end users-centric articles.

• Draft Medium articles using AI and collaborate with management and developers for approval.

• Measure the impact of published content, evaluate, and set priorities for future content.

Social

• Plan, create and publish 5-7 tweets per week on Twitter.

• Replicate tweets on Telegram.

• Coordinate communication image preparation.

• Research space communication three times a week for 1 hour.

• Manage Key Opinion Leaders (KOLs) collaborations and set up relevant KPIs.

Performance

• Measure & optimize an ongoing banner campaign for app engagement.

• Plan & organize Twitter and Discord giveaways.

• Plan and execute in-app competitions (in cooperation with devs).

• Manage ecosystem Grand Proposals communication with a strategic approach.

Community

• Oversee Discord stats weekly.

• Collaborate/ manage 6 community moderators and collaborate with developers for weekly sync.

• Facilitate communication on the Community Portal with cooperation from moderators and

• developers.

Other responsibilities

• Contribute to quarterly budget planning and updates.

• Collaborate on Launchpad launches mkt. communication & campaigns with 3rd party projects.

• Evaluate projects launching on the Launchpad in collaboration with a Business development

  person.

• Contribute to a comprehensive SEO report with an SEO freelancer.

Requirements

• Hands-on attitude is a must

• Proven experience in marketing coordination.

• Strong english communication and collaboration skills.

• Familiarity with SEO practices.

• Ability to manage multiple tasks and projects simultaneously.

• Hands-on eagerness in communication and copyright creation and tool usage (Twitter, Discord, Google Analytics, etc.)