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| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Binance | Europe |
| |||
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Monad Foundation | United States | $91k - $150k | |||
Inmobi | Remote | $21k - $65k | |||
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Silver Miller | United States | $36k - $65k | |||
Quantum | Remote | $40k - $70k | |||
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Inmobi | Remote |
| |||
Inmobi | Remote | $21k - $65k | |||
Grayscaleinvestments | Remote | $77k - $79k | |||
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Shakepay | Montreal, Canada |
|
Binance
Europe
DACH Growth Campaign Manager
Europe
Marketing – Local Marketing /
Full-time: Remote /
Remote
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Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Responsibilities:
- Plan, execute, and optimize marketing campaigns for user acquisition, retention, and referral programs aligned with regional business objectives.
- Develop and manage lifecycle marketing campaigns to maximize user activation, retention, and lifetime value.
- Implement strategies based on segmentation, personalization, and automated user journeys.
- Analyze campaign data and user behavior to make data-driven decisions and improve campaign performance.
- Conduct A/B testing and other optimization methodologies to enhance campaign effectiveness.
- Collaborate with product, content, and operations teams to ensure campaign alignment and success.
- Report KPIs and campaign results, proposing continuous improvements.
- Stay updated on digital marketing trends, growth hacking techniques, and the crypto ecosystem.
Requirements:
- Minimum 3 years of experience in digital marketing, growth, or campaign management roles.
- Analytical and data-driven mindset with experience in user behavior analysis and retention strategies.
- Proven experience executing lifecycle and acquisition campaigns.
- Knowledge of segmentation, automation, A/B testing, and funnel optimization.
- Ability to work independently and collaboratively with a strong results orientation.
- Fluency in English and German.
- Genuine interest in cryptocurrencies, blockchain, and fintech.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives