Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Binance

Buenos Aires, Argentina

Tether Operations Limited

Madrid, Spain

$112k - $153k

Tether Operations Limited

Madrid, Spain

$103k - $120k

Tether Operations Limited

DC Bogotá CO

$103k - $120k

Layerzerolabs

Remote

$32k - $58k

Kraken

European Union

$39k - $45k

Kraken

United States

$72k - $145k

Kraken

United States

$96k - $192k

Blockchain

Remote

$39k - $45k

Bitfinex

London, United Kingdom

$81k - $84k

Temporal

New York, NY, United States

$129k - $156k

Binance

Taipei, Taiwan

Tether

Madrid, Spain

$103k - $120k

Inmobi

Remote

Grayscaleinvestments

Remote

$77k - $79k

Marketing Business Analyst- LATAM

Brazil, Sao Paulo / Argentina, Buenos Aires
Marketing – Local Marketing /
Remote

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Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Key Responsibilities

  • Analyze marketing campaign performance, customer behavior, and market trends to identify opportunities and risks.
  • Develop and maintain marketing dashboards and reports to track KPIs and ROI.

  • Collaborate with marketing teams to define data requirements and support business analysis and key decisions.

  • Conduct competitor analysis and market research to inform marketing strategies.

  • Use data visualization tools to present insights clearly to stakeholders.

  • User conversion, behavioral preferences and segmentation analysis, and the establishment of a long-term effective data monitoring system and user operation framework, operational testing and analysis, and activity effect analysis, to evaluate operations and marketing activities with strict statistical validity standards, and generate business suggestions and decisions.

Qualifications 

  • Bachelor’s degree in Statistics, mathematics or related field.

  • Proven experience in marketing analysis, business intelligence, or related roles.

  • Proficiency in data analysis tools such as Excel, SQL, Tableau, Power BI, or similar.

  • Strong analytical skills with the ability to interpret complex data sets.

  • Excellent communication skills in English to present findings effectively.

  • Knowledge of digital marketing channels and metrics is a plus.

  • Experience with statistical software or programming languages (Python, R) is a bonus.

Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives