ai analyst backend bitcoin blockchain community manager crypto cryptography cto customer support dao data science defi design developer relations devops discord economy designer entry level erc erc 20 evm front end full stack gaming ganache golang hardhat intern java javascript layer 2 marketing mobile moderator nft node non tech open source openzeppelin pay in crypto product manager project manager react refi research ruby rust sales smart contract solana solidity truffle web3 py web3js zero knowledge
| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Crypto.com | Dubai, United Arab Emirates | $32k - $58k | |||
Crypto.com | Dublin, Ireland | $32k - $58k | |||
Wallet | Remote | $72k - $80k | |||
Binance | Hong Kong, Hong Kong |
| |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Bitmex | Remote |
| |||
Blockchain | Remote | $39k - $45k | |||
CoinGecko | Singapore, Singapore | $126k - $131k | |||
Pulley | Remote | $171k - $190k | |||
Inmobi | Remote |
| |||
Grayscaleinvestments | Remote | $77k - $79k | |||
Bitmex | Remote | $96k - $109k | |||
Polymarket | New York, NY, United States |
| |||
Woo | Remote | $54k - $58k | |||
Woo | Remote | $36k - $90k | |||
Shakepay | Montreal, Canada |
|
Product Marketing Hacker (Exchange)
Dubai, United Arab Emirates
Marketing โ Growth /
Full-time /
Hybrid
apply for this job
Crypto.com is on a mission to accelerate the worldโs transition to cryptocurrency. As we continue to scale our Exchange App, weโre hiring a Growth Marketing Hacker to lead on our go-to-market strategy, lifecycle initiatives, and product positioning that fuel global user growth and engagement as we expand.
This role sits at the intersection of product, data, and creative execution: ideal for a strategic marketer who thrives in fast-paced, high-ownership environments. Youโll work in close collaboration with product managers and growth to align feature rollouts, growth campaigns, and user insights into compelling narratives that resonate across geographies and user segments.
Responsibilities
- 1. Strategy & Positioning
- Partner up with product and strategy teams to own the roadmap for the Exchange (Advanced) vertical.
- Develop value propositions that differentiate our platform in a competitive global market.
- Partner with data, analytics and product to define user personas (e.g. retail traders, crypto newcomers, high-frequency traders) and map tailored journeys for each.
- Lead on creative/copy positioning and brief submission for growth teams to deliver impactful and localised campaigns.
- Work closely with product managers to align on roadmap priorities and customer feedback loops.
- 2. Launch Execution
- Partner up with the product team to manage theย go-to-market planning for feature launches.
- Conceptualise integrated marketing campaigns across in-app, email, web, social, and earned media for UA to execute.
- Partner with marketing, growth and product teams to ensure campaigns are timely, scalable, and data-informed.
- Coordinate with local market teams and growth to adapt messaging for region-specific rollouts: localisation across product messaging, local behaviour and competitive landscape.
- 3. Customer Insights & Market Intelligence
- Analyze market trends and conduct competitive benchmarking to identify opportunities and threats.
- Run user interviews, feedback loops, and surveys to understand pain points and improve UX/messaging.
- Feed findings back into product and growth teams to inform prioritization and positioning.
- 4. Growth & Retention
- Design lifecycle programs that drive user activation, trading volume, and long-term retention.
- Conceptualiseย promotions, streaks, and incentive programs that reward engagement and boost retention.
- Work with data, analytics and product teams to identify drop-off points and optimize onboarding and reactivation flows.
- 5. Performance & Reporting
- Work with Growth and Product to define KPIs across funnel metrics, retention, and campaign impact.
- Report using tools like GA4, Tableau, Mixpanel: work closely with analytics and product to iterate quickly.
Requirements
- 3-to-5 years of experience in product marketing: ideally crypto background
- Proven success launching and scaling B2C products or platforms and growing adoption and revenue sustainably.
- Excellent communication and copywriting skills: you can simplify complex ideas and tell stories that convert.
- Highly collaborative, with experience working cross-functionally in fast-paced environments. Bias to action.
- Analytical mindset with proficiency in marketing analytics and user research.
- Experience in regulated industries or financial services is a plus.
- Bonus: Crypto native or familiarity with community-led growth.
We may use artificial intelligence tools to analyze the content of your Resume/CV against the specific requirements for the position. The purpose is to support our recruitment team in reviewing applications more effectively. These tools assist our recruitment team in their evaluation of your application by providing recommendations, but they do not replace human judgment. Final hiring decisions are ultimately made by humans who consider the insights generated by the tools along with other relevant information. If you would like more details about how your personal information is processed, please contact us.
apply for this job
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives