| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Windranger Labs | Singapore, Singapore | $91k - $96k | |||
Alliedglobalmarketing | Remote |
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Binance | Asia |
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SOON | South Korea | $84k - $120k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Reserve | San Francisco, CA, United States | $70k - $90k | |||
Bcbgroup | Remote | $92k - $115k | |||
Serotonin | New York, NY, United States | $50k - $80k | |||
Integra | Remote | $21k - $60k | |||
Inmobi | Remote |
| |||
Matter Labs | Remote | $87k - $87k | |||
Figure | Remote | $144k - $180k | |||
Copperco | Remote | $39k - $45k | |||
Copperco | Remote | $80k - $120k | |||
Bitpanda | Remote |
| |||
Bitpanda | Remote | $98k - $109k |
About UR
UR is a borderless smart money app that makes it easy to spend and off-ramp, all in one place.
Built for both crypto natives and the crypto curious, UR simplifies the way people and businesses move between digital assets and fiat currencies. Self-custodial, fast, and intuitive, UR turns complex crypto workflows into a seamless everyday experience.
We are looking for a growth marketer who can build and scale our user acquisition engine across multiple channels. This role focuses on bringing in high-quality traffic, driving conversions across the full funnel, and operating within the unique constraints of a crypto neobank.
Key Responsibilities
Identify and manage top-of-funnel channels i.e Twitter (X), Xiaohongshu, Telegram, Discord
Build visibility on fintech/neobank comparison sites and other discovery platforms
Segment and target different user groups (airdrop hunters vs. genuine users)
Source and scale high-intent communities across APAC, SEA, and Europe (excluding US)
Lead paid performance marketing across X, Google, Meta, TikTok
Build a multi-channel acquisition strategy that drives traffic completing the user journey
Manage influencer/KOL acquisition funnels together with the KOL team
Support affiliate and community partnership channels
Work with Product/Ops on in-app growth loops such as referrals and incentives
Set clear KPIs, run experiments, and optimize for cost-efficient acquisition
Navigate KYC, fiat rails, and conversion friction points
Ensure channel strategies comply with ad rules and regulatory requirements
Adapt marketing approaches based on compliance constraints
Requirements
Min 6 years of experience in growth/acquisition of fintech, neobank, crypto, or similar digital products
Strong understanding of acquisition metrics such as CAC, LTV, cohorts, conversion
A plus point with understanding of crypto user motivations i.e yield, speed, UX and their decision-making
Experience running campaigns across APAC/SEA/Europe
Hands-on execution experience across paid channels and community-driven channels
Ability to build acquisition processes from scratch
Comfortable with fast-paced, early-stage environments
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives