Kraken is hiring a
Web3 Senior Consumer Insights Researcher

Compensation: $91k - $150k *

Location: United States

Building the Future of Crypto 

Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.

What makes us different?

Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.

Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission.

As a fully remote company, we have Krakenites in 60+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken ProKraken NFT, and Kraken Futures.

Become a Krakenite and build the future of crypto!

Proof of work

The team

We’re looking for an experienced Market Insights Researcher to help us explore, understand and reinvent everything from the way money works to a bunch of even more ambitious things we can’t talk about yet. We’re looking for an inquisitive, independent explorer who believes in a tomorrow where cryptocurrency spreads wealth, inclusively and enables new forms of creativity.

If you are someone who is passionate about research, relentless about uncovering consumer insights and translating numbers to actions, and a great believer in consumer centricity and putting the consumer at the heart of everything we do, then we would love to meet you!

We’re currently building the Market Research function and team, so the ideal candidate will need to be comfortable to hit the ground running. If you are ready to be a driving force behind Kraken's Consumer Insights, we invite you to join us on this exciting journey at Kraken!

This is a fully remote position.

The opportunity

  • Champion consumer centricity, be the voice of the consumer and actively advocate for, democratize and evangelize research across the organization

  • Ensure that the consumer is at the heart of our decision making 

  • Capitalize on broad and in depth experience across various qualitative and quantitative research to uncover meaningful and actionable insights that drive growth 

  • Apply critical and strategic thinking to help  shape brand, product and marketing strategies 

  • Develop and share compelling consumer stories to ensure the consumer is at the heart of everything we do

  • Proactively collaborate with internal stakeholders to ensure research outcomes are aligned with business objectives

  • Manage and collaborate with external vendors to ensure flawless and timely execution


Skills you should HODL

  • 8+ years of experience in Consumer Market Research & Insights

  • 3+ years of experience in data manipulation tools like Python and Excel

  • A passion for Bitcoin and the cryptocurrency movement with a desire to make the best trading platform in the world

  • Informed about current and emerging trends in crypto, FinTech, product development, trends in Market Research

  • In depth experience developing, managing and executing strategic research initiatives across brand, product and communication, using a range of quantitative and qualitative methodologies 

  • Proven track record in translating research findings to actionable insights and powerful stories that help shape product and marketing strategies 

  • Expert knowledge of brand building marketing principles

  • Proven track record in strategic thinking, storytelling and consultancy 

Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!

As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. 

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Compensation: $91k - $150k *

Location: United States


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