Binance is hiring a
Web3 Senior Tooling Engineer (Tech GEO)

Location: Hong Kong

Senior Tooling Engineer (Tech GEO)

Asia / Hong Kong / Taiwan, Taipei
Engineering – Backend /
Full-time Onsite or Remote /
Remote

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Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Role Overview
We are hiring a Senior Backend Development Engineer within the Technical team, focused on the GEO (Global Emerging Opportunities) direction. This role centers on server-side development, responsible for building and maintaining automation tools, data pipelines, and backend systems that support GEO business initiatives. Ideal for a strong backend engineer who is passionate about data processing, automation, and technically sensitive to emerging market opportunities.

SEO domain knowledge is a plus but not a hard requirement.

Key Responsibilities

Design and develop server-side systems for the GEO tech team, owning core backend module implementation
Build and maintain automation tools and data pipelines supporting large-scale data processing and analytics
Construct efficient data processing workflows and automation scripts using Python, SQL, and related technologies
Integrate and optimize technical solutions for emerging markets, including structured data, content quality detection, and localization adaptation
Collaborate with cross-functional teams (Product, Growth, local operations, etc.) to align on requirements and define technical solution boundaries
Participate in code reviews, performance optimization, and system reliability assurance
Continuously explore and apply emerging technologies such as Large Language Models (LLMs) and automation workflows to drive system intelligence

Requirements

3+ years of backend development experience with solid server-side programming skills (Java, Python, or Golang)
Proficient in SQL and database design; experience with large-scale data processing is preferred
Hands-on Python scripting experience, familiar with data processing, API integration, and automation tool development
Strong coding practices and engineering discipline; able to independently own module development
Cross-functional communication skills; able to effectively translate business requirements into technical implementations
Familiarity with CI/CD pipelines and cloud platforms (e.g., AWS, GCP) is preferred
Experience with Large Language Models or automation workflows (Airflow, GitHub Actions) is a plus
Good English communication skills; Chinese proficiency is preferred
Experience in fintech or blockchain industry is preferred

Bonus Points

Project experience with SEO automation tools, web crawlers, or data analytics
Familiarity with NLP, semantic search, or knowledge graphs
Understanding of modern web technologies (SSR/CSR, Core Web Vitals, etc.)
Interest in or understanding of emerging market user scenarios (LatAm, MENA, Southeast Asia, Africa, etc.)
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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Location: Hong Kong


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