Coinhako is hiring a Web3 Content & Partnerships Lead
Compensation: $68k - $90k estimated
Location: Singapore Singapore Singapore
We're looking for a driven and experienced Content & Partnerships Lead to lead content initiatives and strategic token partnerships. This role is perfect for someone with a deep understanding of the competitive crypto landscape, especially in SEO and ASO-driven growth. If you're passionate about crypto, content, and data-driven marketing, this is your chance to make a direct impact.
What you’ll be doing:
Develop and execute a results-driven content marketing strategy focused on user acquisition, retention, and brand positioning
Own and optimize our SEO (Search Engine Optimization) and ASO (App Store Optimization) strategies to increase discoverability and organic traffic
Lead strategic token partnership marketing initiatives — co-marketing, campaigns, listing support, etc.
Collaborate with design and engineering teams to execute content campaigns across channels (web, blog, app store, social)
Analyze and report on content and partnership campaign performance using analytics tools (e.g., Google Analytics, App Store Console)
Explore and leverage AI tools (e.g., ChatGPT, Jasper, SurferSEO) to streamline content creation workflows and scale efficiently
What we’re looking for:
4+ years of experience in marketing roles with minimum at a crypto exchange
Strong track record in content marketing, SEO, and ASO
Familiarity with the competitive landscape of CEXs/DEXs, token listings, and user growth strategies
Excellent writing and editing skills, with the ability to shape technical narratives into engaging content
Experience managing partnerships or co-marketing initiatives with crypto projects
Data-driven mindset with hands-on experience using performance and SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
Good to have - Experience using AI content tools to assist in strategy and production
What’s in for you:
Friendly and fun start-up work culture
Convenient work location located in the heart of CBD area
Generous annual leaves on top of national holidays
Medical coverage including GP, Specialist, TCM and more
Vibrant office with well-stocked pantry
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Animal-friendly environment, with a fluff ball in the office
Find out more about Coinhako here https://www.coinhako.com/ and don't forget to visit our Careers Page https://www.coinhako.com/join-us
By submitting your application to us, you consent to the collection, use, disclosure and processing of your personal data in accordance with our privacy policy, which is accessible at https://www.coinhako.com/legal/sg-1/privacy_policy.
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