Discord Jobs at Web3Auth

Web3Auth (Previously Torus Labs) is a VC-backed company that works on applied cryptography and we specialise in private key management software. Our company vision is to proliferate the usage of cryptographic keys to enable use cases that empower the individual. Our solution allows for applications to setup a public key infrastructure while maintaining flows that end-users are familiar with.

Before embarking on Torus the founding team worked on different Ethereum Foundation projects including ENS and Plasma research. We're heavily execution-driven, flexible and impact-focused. Our aim is to provide a seamless user experience to the applications that integrate us, ultimately driving adoption in the ecosystem. You will work hands-on on Torus, various tools and rapidly deliver innovative solutions.

Responsibilities:
Understand and survey current and future prospecting markets
Derive and build pipeline for content generation and publication
Work hand in hand with sales and product team
Iterate and evolve our marketing processes to suit the industry
Lead the marketing and user growth strategic directions
Conduct marketing research and business analysis to identify business opportunities
Establish KPI’s and analytical approach to growth
Participate in, and lead brainstorming sessions
Driving traffic to the various Web3Auth channels, websites, landing pages, social media, and other distribution channels
Working with industry standard metrics such as AARRR (Acquisition – Activation – Retention – Revenue - Revenue) as well as utilising conversion rate optimization (CRO) principles and hacks
Working on a lean start-up process
Being data-driven a clear understanding of data, analytics, metrics and statistics.
Develop social media communities (e.g. Discord, Twitter, Reddit, Meta, Youtube, etc.) and constantly engage users for acquisition, retention and activation
Creates digital community guidelines & policies
Create best practices for driving new users at various stages of a product’s life (beta, launch, general release, new season, etc)
Manage multiple projects from concept through to completion

Requirement
Min 4 years of experience in Marketing
A predilection to learning new skills and exploring new concepts with a long-term view of professional development
Highly experience in the Blockchain world and has done similar marketing strategy in the past
Excellent storytelling skills with a mastery of the English language
Strong performance in building go-to market strategies with an understanding of how to push products in the current market trend
A vast and diverse network within the crypto space, including but not limited to influencers, KOL/KOC, content creators and Web 3.0 founders highly desirable
Fluency with all core social channels
Experience in building successful partnerships with other brands and projects
Data-centric mindset with a good sense of expected impact each strategy would have
Expert knowledge and interest in NFTs, DAOs and Web 3.0 is an advantage
Naturally well-organised and unfazed when working towards deadlines
Strong communicator, independent and driven individual
Thrive in collaborative cultures and working cross-functionally with other departments and vendors to launch successful partnerships
Exceptional project management skills - detail-oriented, high degree of organisation skills

Web3Auth focuses on Technology, Fin Tech, and Blockchain / Cryptocurrency. Their company has offices in Singapore and Remote. They have a small team that's between 11-50 employees. To date, Web3Auth has raised $13M of funding; their latest round was closed on January 2022.

You can view their website at https://web3auth.io or find them on Twitter, Facebook, and LinkedIn.