Marketing Jobs at ZTX Foundation

Hello from ZTX!

We are a crypto metaverse initiative jointly incubated by ZEPETO — Asia’s largest web2 digital world platform with over 320 million registered users — and leading global blockchain organizations including Jump Crypto.

Building on the Solana network with mass adoption in mind, we are creating a web-based 3D open world with varying levels of gamification integrated as well as opportunities for users to monetize via ownership of digital assets and social interaction. Our goal is to empower creators and communities to build, play, and earn — a world where users of all backgrounds can chart their journeys into a world beyond the physical.

We are looking for a passionate Marketing Specialist who can help bring our vision into reality. This role within our project balances a creative mindset with a practical one. The ability to build, lead and engage is a must. If you have demonstrated experience ensuring successful marketing efforts for crypto or software companies or a similar industry, we would like to hear from you.

You are…

… passionate about NFT and metaverse topics, and consider the exploration of new forms of digital self-expression in web3 fascinating. This makes you excited to contribute to the growth of metaverse and to onboarding of new users, meaning you can confidently address both web3 native audiences and newcomers to the space.

You have led marketing teams before, and/or have developed a marketing strategy for a project that “took off”. You are a content creator with endless ideas for content on all social media channels, and a solid experience in posting regular high-quality narratives, tailoring the communication strategies across web2 and web3 channels such as Instagram, Twitter, Linkedin, Discord, YouTube and TikTok.

What you will be doing:

• Build a comprehensive marketing strategy to forge ZepetoX brand and position it competitively within the existing web3 ecosystem, tailoring approaches to separate milestones in the upcoming months (early community building, NFT mint, token launch)
• Work closely with our communication, community, and creative teams to develop communication strategies to grow and inspire our ZepetoX fanbase across various channels, especially (but not limited to) Twitter, Discord, YouTube, and Tiktok.
• Craft powerful multichannel campaigns that have an asymmetric impact within and beyond the world of Web3.
• Keep the team pulse on advancements in the market and other projects positioning within it such that we can continually stand out.
• Work in an interdisciplinary manner within our fast-paced, remote team
• Be accountable for outcomes, not just outputs

What we look for in you:

• 3+ years of experience in Product Marketing
• 2+ years in Marketing and Communication specific to web3 space; blockchain, DeFi preferred
• Deep experience setting marketing and go-to-market strategies, ideally in crypto, and strong track record of delivering successful marketing campaigns
• Inquisitive mindset, with awareness of current market trends and marketing platforms
• Exceptional storytelling, written, and verbal communication skills
• Competent in working in a fast-paced environment and maintaining transparent, efficient communication within a remote, international team

Bonus point if:

• Understanding of Solana ecosystem
• Experience with the organization of events (conferences and conventions)
• Existing relationships in the crypto ecosystem
• You've worked in a startup environment
• You are comfortable with occasional live interview, podcast or other form of digital interaction with our community
• You speak and write in Korean

We offer:

• Competitive salary & token grants
• Flexible work environment (100% remote)