Binance is hiring a

Web3 Senior Product Manager — TradFi Wealth

We are seeking a TradFi Product Manager to join the Binance Earn team, driving the convergence of traditional finance and crypto. You will own the end-to-end product lifecycle for Earn's TradFi product line — including ETFs, mutual funds, equities, futures, and structured products (dual-currency yield, snowball, shark fin, and other options-linked payoffs). This role sits at the intersection of product strategy, financial structuring, and agile delivery, requiring deep TradFi knowledge and a passion for building bridges between traditional and on-chain finance.

🔹 TradFi Product Development

• Own the planning and execution of Binance Earn's TradFi product line, covering ETFs, mutual funds, equities/stocks.

• Manage the full product lifecycle for TradFi offerings: from market research, requirement analysis, and PRD writing to product design, launch, and continuous iteration.

• Research traditional finance market trends and user needs, bridging TradFi investment scenarios with the crypto platform to deliver cross-market wealth management experiences.

• Collaborate closely with Compliance, Legal, and Risk teams to ensure TradFi products meet regional regulatory requirements and are feasible for local launch.

• Explore crypto × TradFi convergence opportunities, including RWA (Real World Assets), tokenized equities/funds, stablecoin yield products, and other innovative initiatives.

🔹  Structured Options Products

• Lead the design and operations of structured options products, including Dual Investment, Snowball, Shark Fin, and other options-linked or principal-protected structures.

• Partner with Quant and Market Maker teams to define product rules, payoff structures, and key parameters (strike price, APR, tenor, knock-in/knock-out levels, etc.).

• Continuously optimize pricing parameters and yield curves for existing structured products to enhance competitiveness and user returns.

• Dynamically adjust product launch strategies and category mix based on market conditions and volatility changes to optimize TVL and conversion rates.

🔹 Cross-Functional Delivery & Growth

• Drive end-to-end product delivery from concept to launch using agile development practices; track development and testing progress to ensure on-time, high-quality releases.

• Coordinate across Engineering, Design, Quant, Trading, Risk, Compliance, and Operations teams to achieve product milestones.

• Track and analyze key product metrics (TVL, AUM, conversion rate, retention, volume, revenue) to drive data-informed product iteration.

• Collect internal and external user feedback to continuously improve product experience; monitor competitor offerings to maintain market competitiveness.

• Product Management experience in funds or equities/stocks (e.g., mutual funds, ETFs, brokerage or trading products) is highly preferred.

• Knowledge or hands-on experience with financial options and derivatives — including pricing, Greeks, scenario analysis, and hedging mechanics.

• Familiarity with crypto × TradFi trends: RWA, tokenized assets, on-chain yield products, or DeFi protocols.

• Experience with blockchain technology or Web3 products.

• PMP certification is a plus.

• Passion for cryptocurrency and financial markets