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R3 | London, United Kingdom | $84k - $144k | |||
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Social Media Manager
London
Marketing – Marketing /
Full-time /
Hybrid
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R3 is hiring a First class Social Media Manager to take our content, narrative, and growth to the next level.
This is a hands on, high output role for someone deeply embedded in the Solana ecosystem, fluent in the culture, and capable of building and sustaining large, engaged audiences across multiple platforms.
You’ll shape the voice, steer the story, and scale our presence across X, Instagram, TikTok, and other priority channels working directly with our founders and internal creative teams.
What You'll Do: Own, build, and grow R3’s multi-channel presence.
- You will be responsible for the full social engine: strategy, execution, iteration, and reporting.
What You'll Do: Content & Channel Ownership
- Develop and execute social strategies tailored for X, Instagram, TikTok, and LinkedIn.
- Create high engagement short form content: work with the team to create hooks, scripts, formats, trends, captions, and fast turnaround content concepts.
- Maintain a consistent voice and narrative across all channels.
- Work closely with video, design, and internal teams to deliver a unified brand story.
- Manage day to day posting, scheduling, and social automation tools where relevant.
What You'll Do: Community & Ecosystem Integration
- Engage directly with Solana native audiences, builders, and key ecosystem players.
- Understand the culture of the timeline and execute content that feels native, not corporate.
- Identify collaboration opportunities, culture moments, and ecosystem narratives to tap into.
What You'll Do: Growth & Performance
- Launch campaigns that drive engagement, saves, shares, comments, retention, and follower growth.
- Use analytics to optimize content performance and iterate quickly.
- Identify drop off points and behavioural patterns across channels to improve growth and engagement.
- Provide weekly reporting on performance, learnings, and opportunities.
What You'll Do: Strategic Support
- Help shape overarching narratives and announcement arcs across X & LinkedIn.
- Coordinate cross channel storytelling with internal teams for major launches and milestones.
- Contribute insights on funnel behaviour, audience segmentation, and message resonance.
What You'll Do: Crypto, Solana & Trend Mastery
- Stay ahead of Solana, crypto, and broader Web3 culture.
- Track emerging trends, formats, and memes and deploy them natively where relevant.
- Ensure R3 stays culturally relevant, credible, and distinguishable in a rapidly evolving landscape.
Who You Are
- Deeply Solana native: you follow the builders, the memes, the narratives, the timelines.
- Proven track record of growing large audiences in crypto, fintech, or creator ecosystems.
- Strong creative instincts with the ability to ideate, storyboard, and package content.
- Comfortable being hands on and fast: agile, iterative, and able to ship daily.
- Fluent across short form platforms: X, IG Reels, TikTok.
- Capable of translating complex concepts into simple, engaging content.
- Sharp analytical mindset: you make decisions based on data, not vibes.
- Reliable operator who can manage multiple campaigns and deliver consistent output.
- Excellent communicator with an eye for narrative structure and brand coherence.
Bonus Points
- Experience working with founders or early stage teams.
- Comfort jumping into high velocity launch environments.
- Understanding of DeFi, RWAs, consumer crypto, or chain level narratives.
- Ability to identify cultural timing; when to post, when to hold, when to jump into a trend.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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How do I get a job at DeFi?
Getting a job in the DeFi (decentralized finance) industry can be a competitive process, but there are a few steps you can take to increase your chances of finding a job in this field:
- Build up your skills and knowledge: To work in DeFi, you'll likely need to have a strong understanding of blockchain technology, as well as other related technologies such as smart contracts and cryptocurrency. Consider taking online courses or earning a degree in a relevant field to build up your skills and knowledge.
- Network with industry professionals: Attend meetups and conferences related to DeFi and make connections with professionals in the industry. Networking can be a valuable way to learn about job openings and get your foot in the door at a DeFi company.
- Create a strong online presence: Many DeFi companies will look at your online presence (such as your LinkedIn profile and personal website) when considering you for a job. Make sure to showcase your skills and accomplishments online and keep your profile up to date.
- Apply for relevant job openings: Keep an eye out for job openings at DeFi companies and apply for positions that align with your skills and experience. Apply for DeFi Jobs without Experience. Tailor your resume and cover letter to the specific job you're applying for and highlight any relevant experience or skills you have.
- Consider internships or volunteer work: DeFi Internships or volunteer work can be a great way to get your foot in the door and gain valuable experience in the DeFi industry. Many companies also offer internships to students, so consider applying for an internship if you're still in school.
- Be persistent: keep trying if you don't get a job right away. It can take time to find the right opportunity, but with the right skills and determination, you can land a job in the DeFi industry.