Nifty's Inc. is hiring a

Web3 Brand Design Director

Job Overview

We’re looking for a highly curious and creative Brand Design Director to join our fully remote based team to drive the creative development of our brand identity and marketing campaigns while working with some of the biggest brands and creators in the world.

This role will lead a brand design team of creatives in the development of go to market creative assets, written communication, and additional content that fuel engagement and relationships with the Nifty’s community in ways that reflect our vision and culture.

The candidate should have a strong interest in the burgeoning NFT and blockchain landscape along with the ability to create effective campaign content across multiple channels and audiences.

Responsibilities for Brand Design Director

• Leads and produces creative executions that deliver clear messages to our community for brand, product and business initiatives, from concept to execution.
• Collaborates with brand marketing and additional stakeholders across the organization in the development of go-to-market plans for marketing projects to power our consumer marketing drivers (Website, Email, Social Media, Blog, etc.)
• Leverages internal and external partnerships – including external agencies and partners – to develop, present, and refine proposed creative and messaging frameworks and deployment strategies.
• Gains an in-depth understanding of our partner’s stories, goals, and overall culture to weave into our proposed programs and creative
• In partnership with our commercial team, creates concept decks, mood boards, and program pitches to help visually communicate to partners the elements of potential NFT programs
• Participates in recurring marketing meetings and milestone business processes to understand and discuss business objectives and initiatives to drive the business and brand results.
• Stewards development and adherence to the Nifty’s brand identity, voice and tone in key share-out instances like creative development check-ins with cross-functional stakeholders as needed.
• Collaboratively leads creation of visual brand identity toolkits and graphic systems with guidelines for use across all consumer touchpoints
• Continually assesses community and stakeholder feedback to further develop, adapt and build our brand.
• Builds and leads a team of creative problem-solvers, an optimistic approach, and steady patience towards an objective

Qualifications for Brand Design Director

• 7+ years of successful experience leading creative briefs and art direction/production, preference will be given to experience with an emphasis in audio / visual formats
• 3+ years of demonstrated leadership among Creative peers showing strong people management and ability to hire, develop, and inspire a creative team
• Ability to project manage and creative direct multiple projects, working across many active briefs at once
• Strong ability to tell stories visually, creating and delivering strategic presentations tailored to different audiences
• Aptitude for tailoring campaign creative to different channels and audiences
• Vast knowledge of the creative-technology landscape, with the ability to reference past projects and executions to translate high-level ideas into actionable project plans
• Highly Skilled in Photoshop, Sketch, Figma, After Effects, Premiere, or other key graphic and motion graphic software.
• Comfortable presenting and pitching ideas to external clients; experience pitching to global brands, creators and executives preferred
• Collaboration, flexibility, and comfort balancing stakeholder feedback in a fast-paced environment

Other things to note:

Nifty’s, Inc. strives to be a best-in-class and equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with disability.

This job posting highlights the most critical responsibilities and requirements of the job. Other duties may be assigned as needed.

Nifty's, Inc. Privacy Policy can be found here: https://niftys.com/privacy-policy

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