Valora Inc is hiring a

Web3 Social Media Manager

• Determine which social channels Valora should have a presence on (e.g. Twitter, Instagram, Facebook, TikTok, LinkedIn, etc), then own those accounts
• Seek to engage Valora’s online community, consistently finding creative ways to connect with them and earn their trust
• Develop and implement strategies to grow Valora’s online communities and increase engagement
• Bring Valora’s brand voice and vision to life through a variety of channel-specific social content ranging from educational and informative to artistic and entertaining
• Create content that’s optimized for organic search and aligned with our paid search campaigns
• Partner with cross-functional stakeholders to support external company announcements, respond to user feedback, etc.
• Develop relationships with other social media managers in the Celo ecosystem
• Partner with the marketing team to ideate and publish integrated brand campaigns taking calculated risks whenever appropriate to differentiate and elevate Valora in the social space
• Align social OKRs with Marketing and Valora org OKRs
• Own social analytics—provide regular reporting, share insights, and optimize our channels accordingly

You have:

• 5+ years of experience
• Excellent communication skills, both written and verbal
• High emotional intelligence
• Deep understanding of the social landscape and best practices
• Ability to successfully navigate the delicate nuances and subcultures on social channels
• Knowledge of the news cycle, and ability to tailor social content that will earn media attention
• Passion for working with creative teams and creating content, from strategic brainstorming to pixel-perfect execution
• Awareness of the evolving landscape of social tools, technologies, resources, and trends
• Knowledge of SEO best practices, search engine algorithms, and ranking strategies
• Desire to stay informed on current events and pop culture
• Experience hosting and producing livestreams
• Experience in fintech and crypto

Top 3 Challenges:

1. Formal Processes are still being established: create the playbook while executing the playbook.
2. Independent Learning: need to be comfortable operating solo as this is the first social-only role.
3. Self Starter + Growth Mindset: must thrive in dynamic, fast-growth, fast-changing team of ~30.