BlockFi is hiring a

Web3 Product Manager, Engagement

BlockFi is looking for a Product Manager to join our User Journeys team!

About The Team

Our User Journeys team within the Product Management organization works cross functionally with Design, Research, Engineering, Marketing, Client Service, and Analytics to create the easiest user experience for clients to buy, sell, and earn cryptocurrency. Our team grows BlockFi's audience by obsessively analyzing acquisition, activation, engagement, and retention data along with qualitative feedback to ensure we continuously prioritize the voice of the customer and deliver the right value proposition. Your colleagues at BlockFi are pragmatic problem solvers that are excited to tackle the most interesting challenges in the Crypto-FinTech arena.

Your Mission

We're looking for a Product Manager, Engagement & Retention, who is experienced at discovering, building, and launching product initiatives that drive user engagement and retention. You will be responsible for developing and executing strategies in the areas of (but not limited to) activation, personalization, notifications, rewards, etc. in order to build an engaging ecosystem that helps grow our business..

You will work as part of a cross-functional team who's empowered and given the responsibility to increase engagement and retention working with the product teams, marketing, engineering, UX design, and customer service. You will work with a team that believes in discovery over solution, experimentation over rushing to build, and data-driven decisions over gut-feel.

If you are curious, collaborative, and a product growth tinkerer, we want to talk to you.

Responsibilities

• Work cross-functionally with dedicated Engineering, UX Design, Product Mgt. and Marketing to build the next generation of customer engagement, retention and personalization capabilities
• Develop and maintain strong channels of communication up and down the organization to keep relevant partners aware of and informed about product strategy and progress towards established retention and engagement goals and KPIs
• Identify key drivers of engagement to increase usage growth, expansion, and retention and drive execution through iterative testing and learning
• Represent the customer, be the champion and voice of other internal teams and customers, and bring the customer's voice into the creation process
• Own requirements, specifications, and release plans
• Ship minimum-loveable-products that allow us to test our hypotheses while delivering a quality customer experience
• Align and influence PMs, designers and engineers to enhance existing product features to increase user engagement (e.g. drive in-product analytics, tours and onboarding to improve feature adoption and visibility of usage)
• Develop a deep understanding of our customer segments, personas, and advocate relentlessly for the best product user experience on their behalf – through market research, experimentation, user testing, and data analysis
• Deliver customer-centric data needs to support internal teams, specifically customer success, sales and product teams

Your Expertise

• 5+ years of experience in Product Management working a rapidly scaling environment
• 2+ years of experience building consumer mobile applications
• Strong experience leveraging data (both qualitative and quantitative) to inform your decisions and help others inform theirs. You know how to extract insights from data and synthesize user feedback into actions.
• You are passionate about the fintech space and democratizing finance; crypto enthusiasts and novices welcome alike!
• Experience with lean prototyping techniques to validate hypotheses as fast as possible.
• Excellent spoken and written communication skills (English)
• Maintain composure and tact under pressure
• Able to work independently while maintaining transparency and collaboration with a larger team
• Advocate for the voice of the customer and user experience.
• You work hard and want to have fun while you do so. You celebrate wins and remember to enjoy the journey as we build something iconic.
• Comfortable managing relationships and priorities across multiple teams that are geographically dispersed (US, EMEA)

Your Perks:

We benefit from the great work our employees do each day. That is why we are committed to providing a variety of awesome benefits to help them live their best lives.

• Competitive salary because we value your experience and expertise
• Unlimited vacation / sick days because everyone deserves time for R&R
• Employer contribution towards health coverage (including vision & dental) because your physical health and well-being is important to us
• Various fringe benefits such as 401k, Parental Leave, FSA/HSA, and Employee Assistance Programs because health coverage is more than just choosing your yearly plan
• Flexible work environment because we are a geographically dispersed team and we believe in balance
• Pet insurance because all of your beloved family members should have coverage too
• Weekly lunch stipend because there is such a thing as a free lunch!
• A close-knit team of enthusiastic, collegial and driven people to work alongside in a highly meritocratic environment because teamwork makes the dreamwork

Apply Now: