Peace Through Trade (PTT Coin) | Layer-1 PoW is hiring a
Social Media Strategy & Growth Lead (Web3 / Blockchain)

Compensation: $111k - $119k estimated

Location: TX Austin US

Location: Remote

Organization: Peace Through Trade (PTT)

Type: Contract / Full-Time


About Peace Through Trade (PTT)

Peace Through Trade (PTT) is a regulation-first Layer-1 Proof-of-Work sustainable blockchain built to power real-world commerce. We are building infrastructure for people, governments, and institutions who want secure, transparent, and sustainable digital trade at global scale.


We have been recognized at the United Nations for our SDG leadership is advancing sustainable goals. Now we want our social presence to match the size of our mission.


We are looking for a Social Media Strategy & Growth Lead who lives and breathes crypto culture, understands how narratives move markets, and can turn PTT into a must-follow name across the ecosystem.


Your Mission

You will own the strategy and growth of Instagram, TikTok, and YouTube while also supporting our presence on X, LinkedIn, and Discord.


If you understand reels, short-form storytelling, trend-hacking, hooks, virality, and creator->

What You’ll Do

  • Build & execute growth strategy for Instagram, TikTok, and YouTube.
  • Create high-engagement short-form content (scripts, hooks, concepts, captions, trends, and formats).
  • Support narrative and growth on X, LinkedIn, and Discord to keep messaging consistent across the ecosystem.
  • Collaborate with influencers, creators, and KOLs to expand brand reach and co-create viral content.
  • Launch campaigns that drive saves, shares, comments, video retention, and community growth.
  • Use analytics to optimize performance and iterate fast based on what works and what doesn’t.
  • Work with our video, design, and internal teams to deliver a unified brand story.
  • Stay ahead of crypto, DeFi, and Web3 trends, ensuring the brand remains relevant and credible in a rapidly evolving landscape.

What You Bring

  • 3–5+ years managing social media for crypto, fintech, Web3, AI, or fast-growing tech brands.
  • Experience growing short-form platforms, not just maintaining them.
  • Strong understanding of TikTok, IG, YT, and creator-native storytelling.
  • Excellent writing skills and ability to translate complex ideas into viral, digestible content.
  • Work seamlessly with graphic designers and video editors.
  • Comfortable working in a fast-paced, globally distributed team.
  • Deep familiarity with Web3 culture and audiences.

What We Offer

  • Opportunity to shape the public voice of a globally recognized blockchain project.
  • Creative freedom to test bold, modern content formats.
  • Flexible remote work with a global team

How to Apply

Email your resume, portfolio (or links to your content), and a brief note about your experience in crypto or Web3 to [email protected] with the subject line: Social Media Strategy & Growth Lead – [Your Name]


If you know how to build momentum, grow communities, and create content that people feel, we want to meet you.

Apply Now:

Compensation: $111k - $119k estimated

Location: TX Austin US


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