Marketing Web3 Jobs in China

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Coins.ph
$84k - $115k estimated
Shanghai, China
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Manager/Sr. Manager Digital Marketing

Shanghai, China
Marketing – Growth /
Hybrid

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Coins.xyz is a Coins crypto global trading platform. powering an open financial system through its trusted and globally licensed platform where individuals and businesses can easily trade and manage digital assets.

Responsibilities

    • Drive user acquisition for the company across paid media
    • Lead, conceptualize and run the execution of digital marketing ad campaigns across various ad networks and platforms
    • Design and implement test plans to understand drivers of conversion and adoption
    • Conduct keyword and audience research to identify relevant target segments for campaigns
    • Perform A/B testing and implement strategies to continuously optimize performance and user acquisition
    • Generate regular reports to measure campaign performance and areas for improvement
    • Analyze data and optimize campaign budgets, CPI, CAC and other key performance metrics
    • 8、Lead SEO and SEM and analyze performance metrics to formulate effective SEO strategies
    • 9、Devise optimization strategies to enhance search engine results and rankings.

Requirements

    • 5-8 years of experience in growth and performance marketing​​
    • An appetite to experiment and use non-traditional marketing tactics, backed up by testing measurable and scalable programs that you’ll optimize and launch based on learnings
    • Proven track record of delivering results & driving user acquisition
    • Project management, prioritization skills & ability to manage multiple projects at different stages of development
    • A self-starter with ability to work with a high sense of urgency and entrepreneurial spirit Exceptional project & time management skills
    • Strong execution, communication & strategic thinking skills, business savvy and an opportunity seeker
    • Ability to anticipate issues and resolve them based on sound business judgment
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