Kast is hiring a

Web3 Performance Marketing Manager

KAST is a fast-growing force in the financial technology and startup landscape. We are building the future of financial services with a focus on innovation and speed. Our culture thrives on bridging product excellence with aggressive growth, and we are looking for a key player to join our mission-driven team.

Own paid acquisition end-to-end across mobile and web. You’ll scale profitable spend, tighten attribution, and drive MAU, KYC approvals, deposits, and first-spend—starting with LATAM and MENA, then rolling global.

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• Full-Funnel UA: Plan, launch, and optimize on Google, Meta, TikTok, ASA, DSPs, affiliates.
• Attribution & Deep Links: Operate AppsFlyer OneLink, SKAN, GA4; set guardrails for fraud and dedupe.
• Lifecycle Bridge: Partner with Braze to align paid→owned handoffs (KYC nudge, deposit/first spend sequences).
• Experimentation: Weekly test cadence across creatives, audiences, landing pages, and bid strategies.
• Budget & Forecasting: Own CPA/CAC/ROAS targets; scenario plan by market and channel.
• Reporting: Clear dashboards for installs→KYC→deposit→spend; push learning agendas to leadership.

• 4–8 years in performance marketing for high-growth apps/fintech.
• Hands-on with AppsFlyer, GA4, Firebase/Mixpanel, Braze
• Proven track record hitting CAC and payback targets at scale (6–7 figures/month).
• Analytical rigor; comfortable with SQL/Sheets modeling and cohort analysis.

Preferred

• Experience in LATAM, MENA, and global markets.
• Creative testing muscle; understands stat sig and incrementality.

• Build and own KAST’s community presence in your city from the ground up.
• Host events, connect founders and VCs, and shape how our brand lives locally.
• High autonomy, creative freedom, and the chance to directly influence our global growth.
• Join a no-BS, high-energy team on track to be the next unicorn.

We hire through referrals, networks, and a proven ability to execute.

Send your resume (or LinkedIn/X profile) to [email protected]

Initial Interview → Second Interview → Case Study Presentation (media plan + forecast) → Final Interview